Starting Your Own Business While Studying at College

Starting Your Own Business

Starting a Business While in College

While starting your own business in college may tempt students to discontinue their studies, it is a good idea if one has a good plan and is focused. There have been many cases of students incorporating companies and expanding them while in college and beyond.

If you are passionate about something like writing, think of how to convert it into a profitable venture. For example, you could be a college paper writer. Use the skills and knowledge you have to start a business and focus on achieving long-term goals and being successful.

College resource availability

Colleges and universities offer free consultations and have internet access to enhance business research. The college professors often like being involved in meeting rooms, student startups, and other resources, some of which can be quite expensive outside campus.

It is easier to consult professors or your fellow students and gather insights into generating a business idea or how to develop a website. The college may form part of the first market for your products.

After creating a website with the help of your colleagues or professors, start creating content to attract your online audience. You can also find resources on how to improve website content to get more leads and boost profitability.

Gain professional skills when starting your own business

Starting a business while in college is a perfect way to gain professional skills that are needed in the marketplace. It can improve your skills in time management, professional communication, teamwork and collaboration, creativity, and problem-solving.

Starting a business is a way to prove that you possess the above professional skills and are ready to learn more. Some organizations are looking to hire graduates with an entrepreneurial mindset, so acquiring skills early could be a ticket to landing a good job. They prefer people who can contribute to value addition and make a difference.

Ask for help with studying

After you start your own business while in college, think of how to create time for it and continue studying and doing assignments. Maybe you have done the research and are not sure of how to go about citation using Turabian The good news is that Turabian citation generator 9th edition by Edubirdie has the tips needed to cite research sources. The citation generator will simplify the writing process so that you have more time to continue running a business in college.

Practicing what you learn when starting your own business

Practicing is one of the best ways to learn and you can achieve this through a college startup. Launching a business related to the course you are taking in college can make the curriculum more interesting and valuable.

For instance, a computer studies course may help you to create a software solution for your business. Similarly, a marketing course could help you to understand the marketing dynamics, product design, and development.

Low-risk exposure

Starting a business in college comes with high rewards and minimal risk because it involves a low initial capital outlay. You are committed to your studies and therefore, if anything goes wrong, it will be easier to try something else or continue studying.

However, this does not mean that you should start the business casually or as a by the way. College time is short and it is important to manage time effectively by researching a business idea thoroughly before launching it.

Starting small guarantees minimal exposure to operational and financial risks that are common in larger establishments. It may take some time to pursue activities such as IT systems, supply chain, and recruitment that could expose your business to operational risks. Similarly, it may be difficult to incur debts that could expose your business to financial risk.

Benefit from professional network as you’re starting your own business

Launching a business while at college provides an opportunity to use professional networks from within the institution and beyond. The professional networks include partners who can provide complementary skills for your business project.

Some professionals know about website development, marketing strategies, or product design. You can also advertise your products or services around campus and through the college social networks.

If you are looking for a space for your initiative, the careers service or your department could be resourceful. Get into professional networking events or college alumni organizations to take advantage of any support that can grow your business.


Starting your own business at college is a good idea because resources are available and it will help you to gain professional skills. It also provides opportunities for practical application of skills while reducing business risk and offering a professional network. Take time to identify a good business idea based on your passion, launch your business while in college, and be as committed as possible.

Author’s Bio:

Jeremy Raynolds works as a team leader in a large publishing company and he handles a team of experienced writers and editors who work on academic papers. He’s himself a popular essay writer and has helped numerous students do their school and college writing work. His free time is for writing poems, watching classic movies and reading sci-fi novels.


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High-Quality Leads Generating For Your Business

High-Quality Leads

Whether you are a small business owner or running a huge company, your business cycle starts with generating high-quality leads. That is exactly where the sales funnel starts from.

Believe it or not, ‘lead generation’ is one of the most underrated phases of your sales funnel that should actually be getting enough attention and should definitely be worked upon.

Did you know?

According to stats, an effective lead generation process can boost your revenue by 133%.

Before starting a sales journey, a business collects leads and not all those leads turn into paying customers.

Oftentimes, some leads just get associated with you to gather information or other purposes and do not continue with you in your journey. Therefore, it is essential that you get this phase of generating high-quality leads right from the beginning itself.

Since Lead Generation is an investment for your company, you should have an effective lead generation strategy in place to get the maximum number of high-quality leads and cut down on all those that may not be as relevant to your business.

How do you achieve that?

In this guide, we are going to introduce you to 8 Best Practices that you should know to generate High-Quality Leads For Your Business.


8 Best Practices to Generate High-Quality Leads For Your Business

  1. Don’t Create Just One Buyer Persona For Your Business


Your business caters to various audiences and in order to effectively target them, you need to create an in-depth profile of these representative fictional characters. By creating more than just 1 Buyer Persona for your business, you are widening your horizons.

For example, by studying the challenges, motivations, demographic details, and habits of your customers, you can get to really know them well and can understand what platforms they may be using and the kind of content, product, or services they may be seeking out for solving their issues.


  1. Repurpose Your Content 


Creating more content can cost you more and can take up more of your time. Therefore, recycling here comes to your rescue. You may already be having a successful blog, therefore all you need to do now is to repurpose your content in the right way to target more potential customers, tweak your messages and content and analyze what content actually engages your audience.

Some of the ways you can repurpose your content are:


  • You can start with newsletters for audiences to sign up with you
  • Turn your blog posts into effective videos and podcasts
  • Use some of your content for Social Media Platforms


Get creative and trendy with your content that suits the customers of today. Visual graphics, videos and podcasts are just some of the new ways to grab your audience’s attention and can be really effective sources.


  1. Use Social Media to Its Maximum Potential 


Social media is a fantastic tool to generate new leads and nurture existing ones. There are numerous approaches to using social media to raise brand awareness and authority. With the current advancement in trends, you can now even engage with your leads directly through effective chatbots, where you can solve your audience’s problems almost immediately.


Look out for platforms where your target audience is the most active and make maximum use of them. For example, if your target audience is teenagers or millennials, you should be active on Instagram as it is a popular space for your target audience. You can also make use of tools like paid ads which would increase your visibility to the audience and would help you get High-Quality potential leads.


  1. Make Use of Clear CTA’s and Contact Forms As Well When Pursuing High-Quality Leads


Your motive should be to drive your audience into taking some action. It is psychologically proven that when you are constantly telling your audience into taking some form of action such as buying your product, engaging with your email, pressing on some link, they are more inclined to do so. Therefore, having clear CTAs is extremely important in your Emails, Landing Pages, Websites, etc.


Contact forms are also a great way to catch potential leads. It is important that your contact form is clear and uncluttered with a prominent CTA button. This helps your customers to focus exactly on what they need.

  1. Make Use of Search Engine Optimization (SEO)


One of the best ways to capture high-quality leads is by taking care of the audience that is actually searching for you and not the other way around. You always have a pool of customers that are actually searching for your products and services and this is when SEO comes into play. You need to make sure that you are appearing highly in these searches.


The closing rate of SEO leads is as high as 14.6%. Some of the ways you can appear when your audience searches for you on the search engine is by producing SEO-optimized content, creating links and backlinks, and optimizing your product pages around your persona’s needs.


  1. Analyze Your Executions Every Now and Then

One of the ways you can improve your current performance is by analyzing your executions in your journey. When trying to figure out what works and what doesn’t, it’s critical to analyze all of your executions. This would help you make respective adjustments and improve overall performance.

Some of the key areas where you can analyze to track performance are email marketing, SEO Content Marketing, PPC outcomes, banner ads, Effectiveness of CTAs and Landing Pages, etc. This would not only help you in making adjustments but would also tell you the most effective channel for the best conversions.


  1. Automating Your Marketing Process for High-Quality Leads


A lot of times, many high-quality leads do not get the attention they require due to the busy marketing and sales processes in the business. That’s where marketing automation saves you from losing your high-quality leads. With Marketing Automation, your workflows can be highly customized and your processes can be optimized according to your business’s needs.

Workflow automation will help you by keeping high-quality leads in the loop and by saving time when it comes to manually follow up on leads. It also aids in the tracking of your sales process by recording costs, engagement points, and other activities, which further leaves your sales and marketing managers with more time to actually build stronger relationships with the leads.


  1. Focus on Lead Scoring in Regards to High-Quality Leads


Like we mentioned earlier, not all your leads are going to get converted to paying customers. Therefore, it is essential that you differentiate between the different types of leads that you have. These can primarily be categorized as hot and cold leads based on their scale of enthusiasm.

You need to have a system in place for grading these leads based on their engagement with your business. While some may be long or mid-term prospects, the others may be just there for the sake of it and may never even wish to buy from you. It is essential that you nurture leads accordingly.

Rank these leads and create a customized multi-layered content marketing strategy in your sales and marketing funnel based on their ranks and their needs to get nurtured. This would cut down on your efforts to market to the irrelevant leads and would help you focus on leads that can give you some return.


There are no hard and fast set rules of what will fetch you High Quality Leads in the Industry. There is nothing fixed in the industry that has been said to work for every business type as each business is different and has varying needs.

You can always implement tactics and see what works for your business to produce high-quality leads. These are some of the tried and tested best practices that we implemented for lead generation and helped us achieve our organizational goals.

Without further ado, go on and get started with testing a few of these for your business!


Author Bio:

Sara Williams


Sara is a content writer at PeppyBiz, a platform that provides lead generation software through which companies can stimulate and capture customer’s interest in their product or service.

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Tips for Improving Employee Morale and Performance

employee morale

Are you concerned about your employee morale? Tough economic times, coupled with pay cuts, downsizing, and layoffs have negatively affected employee morale and productivity. What should managers do?

With a slow recovery and an impending double-dip recession in some sectors of the economy, employee morale and performance are plummeting. Workers are increasingly dealing with difficult family and budget issues at home, and supervisors struggle to keep employees focused, happy and productive. Managers at all levels experience decreased employee performance, lack of focus, and sub-standard work products. The key to empowering any organization in these tough economic times is improved employee communication and appreciation.

Tips for Improving Employee Morale and Performance

Regular Email Appreciation Messages

Once a month, send a short email message to employees summarizing milestones and accomplishments. Include numbers and statistics of products sold, customers assisted, or other relevant metrics.

Regular All-staff Meetings

Hold division-wide meetings once a month with upper management and employees. Devote at least half of the time to an open forum, or question and answer session. Always begin the meeting with announcing the most recent accomplishment, award or employee recognition. If there are no notable organization or employee accomplishments to report, take the time to recognize an employee’s non-work-related achievements. Do not cancel the monthly meeting due to uncertainty about upcoming events. Employees need to be reassured during times of trouble that management is listening, even if the answers are unknown at the time.

Celebrate Employee Accomplishments Outside the Office

Encourage employees who have recently traveled or accomplished something of value outside the office to share their experiences in lunchtime brown bag meetings. Employees and managers who learn more about their coworkers’ personalities and accomplishments outside the office can do a better job of understanding and encouraging them in the work environment during stressful times.

employee morale

Quarterly Potlucks

Hold four potlucks per year. This low-cost, team-building get-together keeps things light, encourages social interaction, and increases overall productivity. Rotate which units or sections bring the food, and have some breakfast potlucks, as well as lunch and dessert potlucks. Have a pie making contest or other fun theme, which employees help choose. Have managers cook dishes and staff guess who brought which item.

Hire a Professional Team Builder or Counselor

Know when your organization has reached its limit on in-house resources for employee communication and morale. Hire an outside professional to help lead team building or counseling sessions, if needed. Realize that not all employees will be equally motivated to participate, but if even a few employees have a positive experience, that positivity will spread throughout the organization.

Maintaining an organization’s consistency is critical to success in tough economic times. Employee morale is a huge factor in the organization’s performance and those who feel underappreciated, even in a bad economy, will be looking for other opportunities. Making employees feel appreciated requires regular celebrations of accomplishments in and out of the office, chances to interact between management and employees, and in some cases hiring a professional to help.

Reduce Employee Turnover

Employee retention is especially critical to businesses and organizations with limited training and hiring budgets. Some level of vacancy should be expected due to retirements and promotions within the organization. Learn what your organization can do to minimize the number of personnel that unexpectedly leave for outside opportunities.

Conduct Exit Interviews

When employees do leave the job for other opportunities, conduct an exit interview. What questions should you ask in an exit interview? Ask how long the employee had been wanting to make a career change. Find out if the employee was seeking things outside that could have been offered at the organization. Ask if the employee had been approached about a similar opportunity within the organization. Find out if the supervisor had conducted annual performance reviews and regular workload meetings.

Regularly Reward Employee Performance

Certain milestones should be celebrated with individual employees and groups as they occur. However, this should not take the place of regularly recognizing individual employees or teams with certificates of appreciation, lunch, or another type of reward. The reward serves several purposes beyond the obvious. It motivates other employees to perform, and creates a workplace culture where all employees feel valued. On the other hand, use tools to your advantage. Using digital signs, you can improve company culture increase productivity and morale This being said, feeling valued won’t prevent someone from taking a promotion elsewhere, but it will slow the rate of transfers into equivalent outside positions.

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Motivate Employees with Challenging Projects

Do not hesitate to assign challenging projects to staff. However, do make sure to give adequate guidance to employees when delegating more difficult tasks. When staff feel adequately challenged, they are less likely to look for other opportunities.

Conduct 360 Degree Performance Appraisals

Evaluate the entire organization, including employees and supervising managers. Have employees participate in evaluating supervisors and encourage customers to submit evaluations of staff and management. You may be surprised at some of the things a 360-degree evaluation reveals, but the benefits are enormous. Not only will you have less people leaving the organization, you will have more customer satisfaction.

Conduct Regular Team Building Activities

Managing supervisors should conduct regular team building activities off-site or onsite. The important thing is everyone should be involved, and the activity should be relatively simple. Look for opportunities to play an athletic game or hire a consultant to lead the group through a formal team-building exercise. Make these events a regular part of the schedule, such as quarterly or seasonally.

The ideas outlined in this article are not new, but they are often overlooked in times of financial stress and limited staff resources. Calculate the cost of losing staff, hiring and training. Then evaluate the resources required to conduct exit interviews, reward performance, motivate, and team builds. Implement what makes sense for your type and size of organization. Start small and build slowly, and you’ll be retaining more employees in no time. Check out this article on engaging your employees.

About the author: Diane H. Wong is a search engine optimization specialist and business coach. Besides, she is a research paper writer DoMyWriting so she prefers to spend her spare time working out marketing strategies. In this case, she has an opportunity to share her experience with others and keep up with advancing technologies.


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Innovative Recruitment Methods Your Company Needs to try Today

recruitment methods

Innovative Recruiting Techniques Your Company Must Try

Using recruitment methods different from the usual tradition and norm to bring in fresh hands has its advantages as a recruiting manager. Most employees nowadays go in for job aptitude tests having ideas about what they may be up against. If you own that company, there are chances that you may not get the best hands. To be sure that you have recruited the brightest, you have to give everyone equal opportunities during the process of getting in. So being innovative with your recruitment methods will ensure that the prospective candidates are meeting with that method for the first time. That would get you the best if this recruitment method is unbiased. You should try some of these innovative recruitment methods below.

Try your advertisements on social media

Using programmatic advertising may not be considered innovative but it is an idea you should consider for your online recruiting. When you visit niche sites where your prospective candidates hang out, you stand a great chance of getting the best hands. Imagine big-name companies posting their job advertisements on say Spotify. This is away from the popular social media platforms like Facebook, LinkedIn, and Twitter. At the same time, Strike IT in the US placed 111 hires by sourcing their candidates on Reddit. Goldman Sachs is also known for using this type of method. Mainstream social networks can help you build a strong employer brand and so reach out to a broad audience.

Video interviewing

When you have got top-class prospects living abroad, using video interviewing technology can be a great option. It is quite self-explanatory but it doesn’t make it less effective. It will save you a lot of time and resources and you would still be presented with a larger candidate pool than using conventional recruitment methods. There is a way you can improve video interviewing to bring in more innovation. You could do pre-employment skills testing and assessment to extract some important data like verbal responses, gesticulations, and eye movements about your prospective candidate using video technology. This data set can help you predict a candidate’s likelihood of success in their future jobs.

recruitment methods

 Patronize the freelance jobs platforms

This is one innovative recruitment method that is fast becoming popular these days. It is possible that you need some particular job done as quickly as possible. Maybe one of your employees who is skilled in an aspect hasn’t done a particular job the way you want it. You have a deadline to meet and there are other jobs for your staff. You can visit some freelance platforms like, Upwork or, even better, check freelance websites that have specialized experts in certain fields, such as Kolabtree, a freelance medical writer website. These platforms will help you get the right candidate. The advantage of this is that you can get several qualified candidates and choose one who is free to attend your job and conclude it as soon as possible. This will save you a lot of time and money since you wouldn’t need to go through the whole recruitment method or have any onboarding activity before your work gets done. Working with a freelancer also allows you to see how good they are and when next you are looking for someone with such skills for a full-time role, you will just hire the candidate straight away.

Apply gamification methods

These days, several companies have started using this innovative recruitment method to get the best hands for their important roles. Gamifying a recruitment process helps the employee see past the resumes of prospective candidates and focus on their skills and intelligence quotients. You can use software from companies like Knack to achieve your recruitment process through gamification. For example, Taylor Wessing, a law firm, uses Cosmic Cadet, a five-level game to assess candidates’ skills. Unilever also uses some intelligent games to screen recent graduates faster and in a fair manner.

Including incentives for employees in your advertisements

This may seem off from the other innovative recruitment methods of recruiting top-class candidates but it works like magic and helps you have an edge over your competitors in recruiting the best hands. When professional candidates are exploring their options, they will be glad to know that one out of the four companies they are considering has some incentives for their employees that are too good to reject. For example, as a company, you can talk about how you would help your employees’ endeavors succeed by sending them abroad to sharpen their skills. Any prospective candidate who sees this will immediately be interested and it can help you get the best hands. This is because global mobility is influencing the recruitment method for many companies these days. It is not possible that your country has all the best solutions you need for your company so sending your employees on regular pieces of training abroad is necessary so you can acquire more skills from the professionals in that area. Prospective candidates are always on the lookout for this and many other incentives for employees.

Using internet technology in recruiting sourcing professionals

Recruiters have long been using the resources of Internet technologies to find specialists, such as job sites, social networks. Today, this recruitment method has become especially relevant due to the massive transition of people online. Check out five innovative ways specifically for sourcing/procurement professionals to recruit talent that companies need to take note of in 2021:

  • Posts and stories on Instagram. Today, it is a powerful tool to draw attention to your company. This resource is suitable for you if you want to acquaint candidates with the corporate culture, share current events and activities, tell them about the features and benefits of working in a company, giving candidates a chance to see the company’s life from the inside.
  • Entertainment applications. In the Snapchat app, you can find geofilters and apply them to your photo. JPMorgan Bank has created its geofilters for athletes in London and New York to discover young talents. They also plan to use these geofilters on demand for school and university activities. JPMorgan wants to show young people that they are a modern company and that their future jobs will be just as varied and exciting.
  • Online competitions. Organizing your online technical competitions will allow you to evaluate and attract candidates who are not currently actively looking for work. You can also get a solution to some of the company’s current problems (this is how Google, Microsoft, Facebook work).
  • Show-Your-Work Sites. Take advantage of websites like Dribble (finding creative people) and Pinterest (photo hosting), where users post their work, and interested parties can rate and praise their success.
  • Creation of online professional communities at the level of your company. This tool will help you build relationships with members based on learning and discussing professional topics in communities (for example, using massive online chats – WhatsApp). Once you have established a professional relationship, you will have the opportunity to tap potential hiring candidates.

recruitment methods

An alternative method, using PEO Services:

A Professional Employers Organization (PEO) is a service provider that allows companies to outsource the management of services typically provided by a business, including global payroll, human resources, employee benefits, risk management, training, and employee compensation. PEO assumes all responsibilities in these categories, and this allows the company to focus on the operational and profitable side of its business.


If you are a recruitment manager, you want to be known for the type of employees you bring in. To achieve that, you need to be at the top of your game when recruiting. Bringing innovation to the table has proven beneficial to most companies and if these recruitment methods didn’t yield results, we wouldn’t be talking about them. If you are preparing to recruit soon, you should try out some of these tips and see how well things work for you. Check out this article on hiring employees for your business.


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12 ways to reduce employee burnout and increase productivity

employee burnout

Employee burnout is a problem in stable environments let alone the current turbulent times. It is far more important to take care of the employees than it has been in the past. The employees that burn out faster are usually the ones who are too invested in their work and are high-performers. Therefore, it becomes even more important to retain these employees rather than preparing for new recruits which cost much higher.

I have been working in the corporate world for close to two decades and I can vouch for the employee burnout concept. There are a lot of factors that can help you determine if you as a business owner, manager or HR needs in order to reduce employee burnouts such as what’s the general philosophy of your firm? What is the kind of behavior that is promoted at the workplace? Are there enough resources and are they available to everyone? Is the culture of your workplace an open one? Do you have an easy onboarding process?

12 Ways To Reduce Employee Burnout and Increase Productivity

While you answer those questions, somewhere in the fine lines of the records you will be able to read the real reason behind why employees get overworked at your workplace. Here are some ways to reduce employee burnout:

1. It is a 9-5 on paper and 9-10 in reality:

Yes, we all know that is a thing with workplaces, don’t we? You have to introduce proper working hours in your organization if you want to prevent employee burnout. There are people who can work longer hours than others, but let those extra hours not be the basis of performance. Promote a healthy work culture where sitting extra hours in the office doesn’t mean brownie points, it just means inefficiency to complete the given amount of work on time. Promote getting in early and getting our early culture or maybe discuss with your team and see what works best for them. Maybe in the wake of the current situation, they have some special requirements. Please take it through the proper procedure and see if you can help.

2. Make employees feel welcome:

It is very important that you make your employees a priority while taking decisions that might impact them in any manner. Make them feel involved in the company’s decisions and make their opinions valued and heard. For example, In my previous organization, there was a concept of Career Counsellor and the counselee within the organization. This career counselor was someone who was not on the same team as your manager and could still present your case to the manager because their role is similar to your manager’s and so is their position within the organization. This made it very easy for the employees to approach the career counselor even if they couldn’t directly approach their managers about a certain issue.

That’s a brilliant idea, in my opinion, however, it always made me feel like a direct approach works well but you have to create the right environment for it. Make all your employees heard and valued. It works well not just in keeping employees happy but makes them productive too.

3. Play fair and square:

Does the workplace promote untimely promotions without merit? Does the workplace support recognition for small achievements of some employees while ignoring the others? If your workplace promotes such hostile practices, then you know why your well-performing employees are looking for other jobs. It is safe to say that we all love honesty and hard work and if you keep the workplace honest, it is likely to make everyone want to perform to the best of their abilities when they don’t feel cheated and their efforts don’t feel useless to them because someone less qualified got promoted over them!

4. Promote vacation time:

A lot of companies around the world are now promoting unlimited vacation time. Think of a time where the number of holidays you take is not directly proportional to your salary. Now think the same about your employees. Think about how much load it takes off the chest. But well, let’s be real. It is not possible for every company out there to change their policies overnight for newer concepts that are still in testing waters. What can be done is that companies can encourage their employees to take vacation time and utilize it. It is also important that employees are encouraged not to work during their vacation time. It should be an actual time off work for them to enjoy other things in life so that they return to work refreshed. A good night’s sleep can work wonders for us, imagine what a two-week-long vacation can do. Don’t we all function better after a vacation? (Well, keeping our urge to go on another vacation aside!!!)

5. Offer flexible and remote working options:

Companies used to think that remote working wasn’t possible, and now look at them! They have shut offices because they realized they will save on so many expenses that way. Many companies, big and small have adopted the work from home permanently where they have given up their office spaces. It depends on the employee to the employee but you should have the option of letting your employees work remotely if they want. You can organize this process of managing remote work by using FactoHR, BambooHR, and Payroo. Apart from that, you can always honestly give your employee feedback about their productivity if it suffers. But hard-working employees who are ready to put in the work even while being away from the office are hardly shirkers. Therefore, it is important for you to be flexible and allow for remote working options within your organization.

6. Take care of their well-being:

Whether it is that yoga session or getting a general physician and that psychologist or leadership expert on board, you need to take care of your employees. This instills in them a feeling of being cared for and looked after and employees who feel a part of the family, don’t leave the family.

employee burnout

7. Have an open channel of communication:

Is everyone in your organization comfortable talking about their problems and just at water coolers and washrooms breaks in hushed voices but actually, logically put their point forth and get a solution for it? If that doesn’t happen, it is time you make some changes to the workplace and encourage employees to talk and connect more. Because some problems can be solved just by being a part of a good and helpful network that always come forth to solve any issues the team might be facing.

8. Introduce and practice the concept of work-life balance:

A lot of firms talk about work-life balance but only a few practice it. Do your employees work after going home? Do your employees work during their time off on weekends? Well, if you answered yes to any of those questions, then you need to work on inculcating some good work culture within your organization. Employees need to have time off from work for their minds and body to relax and rejuvenate from all the hard work they put in while at work. Here’s a leave management guide, in case you don’t have one in place yet.

Your employees don’t work but you send them emails during weekends which piles on more work for them over the weekdays? Well, then you need some work-life balance in your life too. If you are the manager and you are a good manager, chances are that many of your teammates see you as an inspiration or at least follow your orders without any questions because they have to. It is time for you to lead by example and take time off work. Give yourself the much-needed break or you will burn out before your employees do. When your employees see you being efficient with your work and managing your time perfectly, they will learn it too or maybe you can have short meetings and tell them how they can do their work more efficiently in a lesser amount of time and get themselves the much-needed break from work, each and every day.

9. Is it break time yet?:

How often have I worked in companies where the employees eagerly waited for the lunch hour like it was school! I always wondered why I was supposed to bring my school culture into my work culture? Work is supposed to be done with a peaceful and free mind, not while it is constantly making plans to eat lunch and biding time. Offices should have a culture of break time during the day, nothing that hampers creativity but something that will totally boost productivity if they don’t have the sword hanging over their heads for the break time they take if their work is complete.

10. Have cool-off zones and fun activities in the office:

A lot of offices these days have snooker tables, basketballs, PS zones, table tennis, foosball tables and other board games for employees to take their mind off of work and relax. It is important for you to make sure that employees have enough entertainment available at the workplace to rewind from a stressful situation at the earliest and nothing better than getting some stress buster activities right within the premises. You can have employees come together and make an intro video and have a lot of fun, while you are at it!

11. Consider reshuffling and rescheduling:

Employees burn out faster if they feel that the role they can perform better in a different role on the project than the one they have been assigned. And when that happens, it is important that as a manager, you hear them out and make the necessary changes, if you see their skill set is a better match. It is also a good idea to reshuffle work within the team so that nobody feels that the other person is favored with the most important tasks of the project, in spite of having the same skill set and credibility.

12. Ask for feedback:

You rolled out a new plan? There is a new vacation program? There is a new offshore program? If you are looking at fun activities and you need to generate new slogans for this activity that sticks, here is how to find effective slogans for your initiative. Or simply ask them about what they think about their position in the company and what changes would they like you to make in order to make it more conducive to them? Yes, a little effort from your end will go a long way in preventing employee burnout.

It is important to really take care of your employees if you want to keep them from leaving you and going to the competitor. You should take care to keep some basics in mind to retain the employees you have, especially the top-notch ones who run a higher risk of burning out sooner because they are more invested than others. It is up to you to make sure to find out if that’s happening within your organization and turn it around by not just stopping the employee burnout but making the workforce even more productive. Check out this article with 7 more ways to reduce employee burnout.


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All You Need to Know About Taking Action

taking action

Taking action is one of the most challenging and rewarding things you can do. It can be challenging because it forces us to take responsibility for our lives. But don’t be scared by this; take a moment to think about how amazing it feels when you take action?

When you take action, it’s like a huge weight has been lifted from your shoulders. It’s like the feeling of finally being able to take a deep breath after holding it in for hours. When you take action, all those sleepless nights and thinking about it turns into having done something.

You’re probably asking yourself: “What action am I supposed to take?” If you’re not too sure yet, that’s OK. That means you’re still planning what to do next, which is great! You’ve already made a step towards taking action by starting this process and letting go of certain things weighing on your mind!

As always, take some time for yourself first before taking action because this will help you choose the best course of action to take. This is important because you won’t take any action if you’re not in the right frame of mind and it’s not what you really want to do.

Taking action can also be difficult because it will make you face your fears and insecurities. No one likes to feel vulnerable or afraid, but these are the emotions that push us forward and help us grow!

 What happens when you Take action?

When you take action, you’ll learn from your mistakes and build a better plan for the future. But here’s another thing about taking action: you might sometimes discover that what you thought was the right thing to do wasn’t, and vice versa.

If you follow your heart, it’s going to lead you in the best direction every time and help lead yourself towards reaching your biggest dreams!

How to take perfect actions?

Taking perfect action is something many people strive for, but in reality, it’s something that comes naturally with the right mindset.

Taking perfect action isn’t really about taking a certain course of action or trying to be perfect, but it is about being true and honest with yourself while doing things you’re passionate about. You don’t need to do anything special or amazing; all you have to do is get started!

You probably know from experience what it feels like when you do something you love and how much energy this gives you. In order to truly take perfect action, remember these three key steps:

Be honest and true to yourself: Before taking any action, make sure you’re doing so because it’s what YOU want – not because someone else tells you that it would be better for you or because you think it’s the right thing to do. Be honest and true to yourself!

Do things that bring you energy: What does energize you? When you try something new, how do you feel afterwards? What makes your heart beat faster, and not just in a physical way? Do more of what bring you energy. Don’t worry about the outcome; instead, focus on doing things that make YOU happy.

From trial and error comes success: No matter what type of action we want to take – starting a business, moving to another country all by ourselves – there are no guarantees for success. Treat every action as an experiment where you will get feedback from the outside world, making some things clearer while others become vaguer. This is a very good thing! Don’t be afraid of failures or mistakes; they’re actually the best way to learn and improve yourself.

Consider these three steps next time you want to take action, and trust that it will all fall into place at the right moment. And remember: no matter what, success comes from doing things YOU love!

Taking action in business

taking action

As an entrepreneur, taking action is crucial to success. As a small business owner myself, I’ve learned that even the most successful businesses have had some pretty rough moments that they’ve had to overcome. This is nothing new; in fact, every single business has been through this, and they all will face obstacles as well going forward in time.

I have learned that every business owner benefits from business coaching. However action takers get spectacular results! If you are an action taker you can advance your business quickly and run circles around your competition.

Taking action is also particularly important when managing employees: it’s much better for your employees if you are proactive and clear about what you expect from them. Many of them will be young people who don’t know exactly how things work yet. It’s easy for them to make mistakes without even realizing it!

Another way to take great action in business is by finding new customers outside your usual customer group: think out-of-the-box and look for people who’ve never bought from you before. You might be surprised at how much more exciting business becomes when you try to approach it from a less traditional way!

Taking action in relationships (and love)

taking action

Love is complicated. And sometimes, it can feel like finding the right person is next to impossible. Taking action in your relationship(s) is what keeps any type of relationship healthy and thriving, whether you’re dating or have been together for years!

Taking great actions also means saying sorry if something happens that makes things tense between two people: even if no one’s fault, remember that every apology should have an ‘I’m sorry’ AND a ‘thank you. This helps soften the blow and makes people feel more respected as human beings.

To me, taking action in relationships also means doing the unexpected: for instance, surprising your partner with a romantic trip or cooking them dinner after you come back from work instead of just watching TV together. This kind of thing doesn’t always have to be very complicated; sometimes, simple things like throwing away some trash without being asked are just as appreciated!

Another way to take great action in relationships is by supporting your loved ones when they face difficulties outside your own life. You could help them find a job or give them advice on some other business project that’s close to their heart. Taking this type of supportive action shows how much you really care and helps strengthen any relationship you’re in!

What are the Benefits of taking action?

Whenever I start to write an article, I like to think of what the purpose is. When writing about action, it’s very easy to get lost in some sort of ‘self-help’ mumbo jumbo and forget why we’re even doing this: for me personally; it’s just because I’ve always been a doer, not a thinker. Many people I’ve talked to over the years have mentioned that they have some kind of ideas and plans but don’t really take them forward. This is precisely the reason why taking action is so important!

 Below are some of the benefits of taking actions:

taking action

You create your own reality. As an example, those who are in a relationship and don’t do anything about their partner’s behavior that bothers them often find themselves thinking: “I really need to talk to my partner about this”. By not taking action, however, the situation will never improve! You’re able to change things for the better if you just take action.

Taking action makes us feel more alive! We become more confident, take on challenges and meet new people: all of which is an important part of growing as a person. Taking action helps get rid of bad habits. Next time you have a day where you’ve been lazy or sluggish – make yourself go out and exercise! This might sound incredibly simple, but for some people, it can be the exact kick they need to get started!

Taking action makes us feel important and in charge. Sometimes you have a day where you’re tired or just don’t feel up for it – taking action by doing something simple, like washing the dishes without being asked, will make you feel great about yourself when all of your chores are complete. You really did do everything!

 Getting going is half the work. So many people ask me how I got started with my blog and business: basically, I just went ahead and did it. No planning at all was necessary because this way of thinking means that not taking any action doesn’t work either; there is no middle ground here! If you’re still reading this, then you’ve already gotten over the greatest hurdle! If many people had the same talents, skills and knowledge that you do, they would have already done what you are doing right now. You can’t let your fear or worry stop things from happening; taking action is how to live life to its fullest!

Taking action makes us feel more powerful than money. I’m sure most of us have heard that saying: “Money doesn’t buy happiness”. We all know it’s true, but sometimes we need reminding … For me personally, whenever I just look at my bank accounts balance, all I see is so much nothingness. However, when I actually spend my savings on something nice for myself or someone else, it really does improve my quality of life! As you can see, even though it might not be too smart to rely on money for our happiness, there is no doubt that it makes things easier.

Taking action and saying “yes” are the only ways to explore new territory. If you never take a chance and say yes to something, you’ll never find out what amazing things are in store for you out there! This is especially important if your ‘job’ is just being an employee in some random company; now more than ever, it’s necessary for people to create their own jobs because so many companies go under nowadays – this has given rise to the study of entrepreneurship; something I hope everyone will read about at some point in their lives. You can do so many things to make your own job – just one example is volunteering; have a look around for some volunteer opportunities in your local area.

Taking action will help relieve pressure. The times when we are most worried or stressed out are usually the moments where we need to take action the most! For example, I’m stressing over this article right now because of how long it’s taking me to write… however, any kind of physical activity (even doing something small like tidying up) really does help reduce our stress levels. Taking action helps us forgive ourselves. It’s easy to tell yourself that you shouldn’t feel guilty about something, but if you don’t take action, all those negative emotions will still be there! This is especially important when it comes to forgiving yourself for things you can’t change; we all have regrets! Taking action keeps us away from a passive lifestyle. A life where you’re lying on your couch all day might seem sexy and relaxed from the outside, but this really doesn’t lead to anything productive! Even though I’ve had my fair share of lazy days, I still try to take some sort of action in order to keep myself feeling alive and active.

Taking action gives us courage. It might be scary to do something new or step out of our comfort zone but taking that first step is always an accomplishment – even if it’s just asking someone where they bought their shirt! You never know unless you try. Without trying something new, our lives would be pretty boring…

Taking action is the key to a successful life. This might sound cheesy, but it’s true! If you haven’t already, please try to focus on improving yourself by taking some sort of action each day; join a sports club, study something new, give up alcohol for a while or say yes more often. It really doesn’t hurt to get out there and do something! We live in an amazing time where we can almost do anything if we want to – let’s make the most of this opportunity!

 Why is Taking Action Hard?

kung fu

There are many reasons why taking action seems nearly impossible for us to do. Some of the most common are as follows:

Feeling lazy. If we really like our hobbies, this isn’t a big deal;  it’s only hard if something is boring or there’s no fun involved!  The creation of entertainment was one of mankind’s greatest accomplishments – without it, we would’ve destroyed ourselves thousands of years ago! Still, three things that have always motivated me to get off my butt and take some action (in order to combat boredom) are staying in shape, working towards something meaningful and finishing something you already started. Achieving your dreams can be scary, but once you give up on them, you’ll never know what could’ve been!

Lack of patience. I’m the type of person who likes to get things done as soon as possible, which usually means no procrastination. However, sometimes it’s better if we don’t rush things; maybe you’re bored because you’ve already been active for so long? Doing something that takes a lot of time is great, but taking that big break will help keep you going strong in the end (I recommend taking a 5-minute breather after every hour). Even when we’re working hard on something fun, we can easily get tired – so make sure to take a rest before pushing yourself too much. Have you ever started watching an awesome TV show only for it to be cancelled halfway through? It sucks… Just take it slow!

This point is related to the previous one, but if you want instant results, you’re going to be disappointed. When it comes to accomplishing our dreams or doing something new (for example, meeting a bunch of people), remember that just putting in the hard work won’t get your life instantly perfect – not everything works out as quickly as we expect them to. Keep working at it, and never give up!

Obstacles are so fun… right? As cool as they may seem when watching movies or cartoons, real-life obstacles suck really hard and prevent us from achieving our goals. Even if you feel like your obstacle can be easily overcome by taking action, there’s always a chance that this might not happen! Be prepared to face multiple obstacles and always remember:

When taking action, you will be rewarded. If you don’t receive a reward after a while, maybe your goal wasn’t rewarding enough, or there’s some sort of problem that you can fix; for example, I almost never finish things – so setting shorter goals helps me feel better about myself.

 What Should You Do Now?

taking action

If we want to take action in our lives, it’s important that we’re aware of what we should do next. Maybe the topic of this article is already very familiar to you, but just in case… here are my tips & tricks on how to get going:

1) Start with small actions. Think about something easy and fun for you to do today.  If you don’t know what to do, maybe you can just start by going outside and walking around the block (this requires no preparation but will make a difference). Don’t worry about how small it is – just get started; if we take action on a daily basis, big things will eventually happen.

2) Celebrate whatever you did. I would even give myself some sort of reward for taking action! What happens after that?

3) Try something new every day. You could be an expert in everything there is to know about sports cars and still want to learn more; every day, we’re faced with so many opportunities – remember that Fortune favors the bold!

4) Visualize yourself succeeding. Even if we know that it takes more than just hoping for something to happen, it’s always a good idea to try and picture yourself being 100% successful (in sports, in school, whatever it is). That way, you’ll have an easier time coming up with solutions when things don’t go your way.

5) Ask others what they think. If you’re still feeling lost after reading this article, maybe someone close to you can help? Sometimes we feel like we know what we want, but the reality isn’t that simple; even if others don’t give us a clear answer or advice, talking about our problems should motivate us towards figuring them out!

6) Execute. This is the hardest part for almost everybody, but why stop now if you’ve made it this far? Just take that first step… (try putting one foot in front of the other)

7) Relax and have fun with whatever you’re doing. Taking action will never be easy for us – oh well.

8) Figure out what’s holding you back from achieving your goal. If we want to become good at something, we need to look into our potential issues: am I not trying hard enough? Am I only working on something because someone else wants me to do it or because I want them to like me? What could be causing some of my bad habits? Be honest!

9) Ask yourself how you can better understand yourself. Most of all, don’t forget:

Don’t let your past failures affect your future actions. If we make mistakes or even fail once, it doesn’t mean that everything’s over – just learn from your errors and go on! Failure is nothing but an opportunity to find out why something didn’t work and how you could do it differently next time.

What Will You Do Next?

Now that I’ve shared some of my best tips & tricks on how taking action has changed my life for the better, I would like to know what you would do next? If you’re here reading this article and not just skipping around (which is awesome, by the way), then that means you also want to become more successful – so what’s your plan?

Are you going to think about taking action tomorrow, or are you going to put on some music and take a break right now?

If this advice has helped you out somehow, why don’t you share it with others?   Sharing is caring.  Thanks for stopping by! Until next time… Here’s a great blog on time management.


small business coach

How to Hack The Way Towards Thriving Remotely

thriving remotely

Thriving remotely is becoming the norm for some companies. The COVID-19 pandemic birthed a lock down that forced everyone to stay indoors for their safety and the safety of the environment at large. To prevent the spread of the virus, everyone had to stay indoors, and since the virus did not give the world any warning, the lock down forced many companies to move from the conventional office setting to a remote environment.

Some workers were used to working from home; however, many people were not familiar with work remotely. The impromptu call for change did not allow companies to do proper planning or to give their staff adequate training. What this means is that workers have to change or adjust their habits to perform their official duties and since most people are not used to working remotely, it is germane that workers are educated on how to hack the way towards thriving remotely.

Here are five keys to thriving remotely

thriving remotely

  • Have a Schedule:

As a remote worker, you need to set working hours for yourself. You do not have to work throughout the whole day. Have resumption and closing times like you did before you started working remotely. Be faithful to these times. Flexibility is one of the greatest strengths of any remote worker, this means that your resumption and closing times can change from time to time.

If you have a hard time staying faithful to your work hours because you are at home or in a co-working space, certain applications let you track the time that you spend using applications. These applications can also help you find out the time of the day when you are at your peak and you can schedule your work hours around that time so you can be productive.

  • Create a Trigger:

It is usually hard for some people to get into work mode. To help you overcome this, you should create something that will trigger the work mode in you. You must do this over time so that becomes more like a habit. It could be that you brew a cup of coffee and that will be what triggers the work mode in you. It could be that you begin work after a morning walk or after breakfast. Whichever activity you choose to do before work, repeat it daily so that you get used to it over time.

  • Talk to People Around You:

You need to talk to the people around you, that is, your family members if you are working from home or co-workers if you are working with other adults. You need to agree on what to and what not to do during your work hours. Setting ground rules will help you to avoid distractions from people that share the same space with you. If you have children, they need to know that while you are working, they cannot be making noise or playing around. You can make them read or give them something to do during this time. If you are working with another adult or other adults, you need to agree on how to share the space – when each person gets to use the chair and desks if they are limited.

  • Schedule Breaks:

Just as it was when you were going to your office, you need to take breaks during your remote work hours. You can take the breaks the way you used to do it at work, or you can be flexible with it. If you are self-employed, give yourself time away from your computer and phone. If your work causes you to sit at your computer for a long while, you need to get up to take a walk at least once an hour. This will help blood circulate your body and also help you look away from the computer screen.

  • Make Requests:

Your company should provide support in making sure that you have all that you need to ensure that you are productive if the company supports that you should work from home. For this, make sure that you always ask when you need something. Since you are working remotely, you will need information or documents from other members of staff from time to time. The company can lecture staff on how to send large files so that they can always help each other out.

Many companies seek training, consulting, and coaching services such as ones offered by CareerStone Group in order to establish successful workplaces. If you see it necessary, you should ask your employer to utilize something similar so that you get more productive in the new work model.


Thriving remotely requires that you be disciplined and dedicated. Since you are at home, there is the tendency to feel comfortable and unmotivated to work. Also, you might have troubles with your work files getting mixed up with personal files in your system.

It will do you much good to teach your mind when it is time to work and when it is time for personal stuff. You can partition your hard drive into two for work and personal use. You can also dedicate a particular chair and table in the house for work so that whenever you are on the chair, your brain and body know that it is time to work. Check out this article on developing relationships remotely.


small business coach

How To Create a Brand

create a brand

Many business owners don’t know how to create a brand and don’t have money to hire a professional. But when setting foot in the world of marketing and business, the first thing you will encounter is the concept of the brand. A brand is essentially the identity and lifeblood of your business. It is what consumers will come to know you by. Without a brand, you will have a hard time putting your creation out into the world.

Through this step-by-step process, you will become familiar with how to form your brand. By utilizing these tips, your high-quality business will start seeing excellent results in a short amount of time. For a more in-depth look at each of these tips and more, check out Active Marketing’s information here.

Here are 10 Easy Tips to Create a Brand

Establish Where You Came From

Your establishment’s history plays a big part in defining who you are. Through defining the way that you got here, you can come to terms with who you are and what your company exists to do. Knowing this factor can help you to better serve any customers that come your way.

Some items that you should know include when you create a brand:

  • Information about the creation of the company, including how and why it was made
  • Content about the founders
  • Items that happened along the way that posed as steppingstones and hurdles
  • The status of the business

Once you have these, you have created a foundation for your business. From here, you can build up your brand with more information based on what your company is, does, and wants to be.

Find Your Vision

Your vision is a statement that tells everybody what your plans are for the company going forward. It should show where everyone should strive to be as you serve customers and employees.

Creating a vision statement might seem daunting, but it is not that difficult now that you’ve laid your foundation.  When writing, you can take into mind:

  • Both big and small picture goals
  • Your present situation and how you can get to a future goal
  • The successes you have had and plan to have
  • That it needs to be brief to get your point across
  • That you should declare, avoiding words that raise a question such as “desire”

Your vision statement will be a part of the brand you create as it grows. It lets customers and employees see the kind of brand that you have created and encourages them to stick around for what is to come.

Moreover, it is a statement of hope for even the newest of brands that you created.

Create a Brand that Aligns With Your Mission

Your mission might sound like your vision statement, but it is different in a few critical ways. Your mission statement lets the world know who you are. It tells them what you do and where you do it.

To create your mission statement, you should consider:

  • Your company’s purpose
  • The business ventures that you embark on
  • The values that you hold near and dear every single day

You can combine all these items into one powerful sentence to create your very own mission statement. It will help drive your values in the business that you conduct, and even increase morale among those that work for you.

Formulate Your Values

What are the values that your company holds at its core? Having a set of values will assist your company in making relationships with clients and employees alike. Values can set your company apart from others and help people to be clear on who and what you are.

When making up your values, you should consider:

  • The way that you want to be perceived
  • The needs of your clients or customers
  • The competition you have in your field
  • Unique services you may have those others lack

By taking into consideration all these items, you will be able to discover your values without issue. All it takes is knowing what you stand for as a company.

Shape Your Brand Personality

A personality is what will draw people to your brand. It gives a human voice to an otherwise faceless company, creating a way for your customers to react and relate to the products that you provide.

A brand personality can be something such as:

  • Trendy
  • Honest
  • Tough
  • Intelligent

It is up to you to pick a brand personality based on your clients, your product, and who you intend to attract. Don’t pick a personality that is the sole opposite of your values and what you stand for.

Define Your Voice of the Brand You Create

Your voice goes along with the personality of your brand. You want to find a way to speak to the customers you attract in a way that is genuine and personable. It should set you apart from those that are trying to compete with you.

Find your voice by answering basic questions in a way that you believe sounds right for your company. Decide whether you are formal or informal, funny or serious, bold or emotional. There’s a whole world of options that you can choose from to make your brand unique.

Take Note of Typography

Believe it or not, typography can impact the way that your brand is perceived. It often affects the subconscious of the viewer, pushing them to either take in the message that you are trying to give or convincing them to walk away.

The typography that you use should match your voice. Some of the most critical elements include:

  • The font styles
  • The size
  • The color
  • The capitalization used
  • Anything that is bolded or italicized

Take care to make sure that the typography you use matches the voice you have chosen. A mismatched set can confuse customers on what your brand voice is.

create a brand

Remember the Colors

Colors can be a vital part of giving a brand to your company. The more attractive they are, the more likely a potential customer will investigate your company further. If you choose bad colors, they won’t be as intrigued to keep clicking or reading.

Like the typography, your colors should match your voice and tone. Look at an established brand to see how they incorporate emotion into their use of color to target their audience and make use of their company values.

Incorporate Good Photography

If you use photography for your company, you should make sure that it is of high quality. Nothing says unexperienced like grainy images on the front page of a website. For your brand to come off as professional, you should take the time to gather great images.

When picking them, you should examine:

  • The emotion that they produce
  • If they show what your company does
  • If they show your goods and services

If they fit all these criteria, they’re good for your brand. Pick photos in a similar style to give a sense of cohesion to the company you own.

Use a Memorable Logo

A logo is a critical part of your brand. It needs to be created in a way that is effective enough for people to recognize it instantly without any description. As your brand grows, the logo will gain more and more power in the marketing world.

A great logo should have a few important features. Some of these include:

  • Timelessness, so that your logo does not become outdated as time continues to press forward
  • Personification, as it should bring your brand to life with the personality it demonstrates
  • Versatility, as it should be able to be displayed in multiple formats
  • Simplicity, as this makes it easy to remember

The logo should come last so that you can incorporate your values and other items into its construction. The finished product should be a powerful image of your brand. Once you have that, you are set to put yourself out into the world. You know exactly who you and your company are. Here’s another post about questions to ask when you’re developing your brand.


small business coach


time management

Time management is an essential skill that enables you to work smarter – not harder – to do more in less time, even as time seems to be small and the activities are more than the available time in a day. Failure in time management significantly reduces your efficiency and increases stress.

Sometimes, one day seems not to be enough time to get things done. However, it takes time management to use the same 24 hours we all get to be productive and achieve more. The highest achievers are efficient time managers. Using time management techniques will help you improve your ability to function more effectively – even when time is tight and pressures are high.

But first, when we talk of time management, what exactly do we mean?

What Is Time Management?

Time management refers to the process of organizing and planning your time – allocating how long you spend on specific activities.

Though it may seem counter-productive to spend valuable time learning about time management rather than spending it on the overwhelming work you have, the benefits of learning time management are significant.

Benefits of Time Management


  1. Stress relief

Setting up a structured schedule and following it up to achieve desired results reduces anxiety. By checking off items on your list of tasks to be done, you can quickly assess whether or not you’re making tangible progress. This keeps worrying about whether you’re getting things done out of the picture as you become less stressed.

  1. More time

Efficient time management creates more time for you to spend in your daily lives. Effective time management gives you the ability to allocate it better and free up wastes that you can spend on hobbies or other personal pursuits.

  1. Increased opportunities

Efficient time management will reduce the amount of time wasted, and that is a skill that can create opportunities for you. Employers nowadays jump on those who can efficiently manage time, as they’d be profitable in their organization/ corporate structure.

  1. Greater likelihood of achieving meaningful life and career goals.

Good time management skills allow you to achieve goals and objectives better and, more importantly, do so in a shorter length of time. It is, therefore, an essential skill for achieving your personal and career goals in the seemingly short time we have. This will also go to build your reputation as an effective manager.

On the flip side, failing to manage your time effectively can have glaring and undesirable repercussions:

  • Missed deadlines
  • Inefficient workflow.
  • Poor work quality.
  • A stalled career as a result of a poor professional reputation.
  • Greater stress levels.

It is essential to dedicate time to learn about time management and the techniques you can use to manage time better effectively.



Time Management Tips

Time management is inextricably linked to success in life, and here are some strategies you can apply to become a more effective time manager.

  1. Create a time audit

Time management starts by identifying where you’re spending your time. Often, what you think is taking up your time isn’t always what is doing so. It is easy to misjudge how long it takes you to get tasks done.

For example, you may think writing an email takes up just 5 minutes of your time, and you allocate just 5 minutes in the belief that it is just a short 300-word email and shouldn’t take long to write. But the reality is, you’re overestimating your speed and underestimating other related, smaller tasks that go in to ensure the tasks go to completion; smaller tasks like proof-reading, monitoring language choice and locating email addresses. These smaller tasks unaccounted for can raise the time of completion of the email-writing task from the planned 5 minutes to well over 20 minutes – that’s 500% more time than you initially planned.

Now, imagine you had this same problem for many other tasks in your day. What was a well-balanced workload from the start of the day will soon spiral into a stress-filled and unproductive to-do list as the day goes on.

Effective time management requires that you have a realistic idea of what you can accomplish and genuinely take up your time. That’s why a time audit is essential.

One easy way to achieve a time audit is to use time-tracking applications to keep an eye on everything you do for a week. At the end of the week, critically analyze the reports on how you spent your time and see where you’re ineffective. This will allow you to become a better time manager as you take necessary corrective steps in the right direction towards effective time management.

  1. Set achievable goals and prioritize your tasks

Taking on too much to do in a short and unrealistic time frame will lead to inefficiency, no matter how apt you are at time management. Having too much on your plate will make you less efficient and stressed out, and the remedy is prioritizing.

If you feel like you’re taking on way more than is feasible in a day, then you can try using the 4 Ds of time management: Do, Defer, Delegate and Delete. This helps you prioritize by having you put your tasks into one of 4 groups:

Do: For tasks that are important and urgent.

Defer: For tasks that are important but not urgent.

Delegate: For tasks that are urgent but not important.

Delete: For tasks that are neither urgent nor important.

Following this approach will help you determine what tasks you should prioritize and what tasks you should defer, delegate, or delete.

Also, when setting your goals, you should ensure they are SMART: Specific, Measurable, Attainable, Relevant, and Timely.

  1. Create a daily plan or to-do list

Having a daily planner or to-do list is another significant step towards effective time management. You can do this either in the wee hours of your workday or at the close of the day in view of the following day.

In creating a to-do list, be sure to keep it simple. No one likes to keep seeing a half-checked list day after day, as it can be disheartening. It is better to over deliver because you are under-promised than to overshoot and fall short of expectations, which applies to your personal productivity.

When creating items in your to-do list, word them as though they were already completed rather than as yet to be accomplished tasks. For example, instead of “Submit project report to management,” rewording to “Project report to management submitted” would boost your motivation when you tick off the task as accomplished from your to-do list.

  1. Plan your week on Sunday

As the next time management strategy, starting your week with a plan will help you focus on your top priorities. It also helps you transition from the carefree weekend mindset to a productive Monday morning “work brain.”

It is essential you plan for your week on Sunday to be more effective at time management. Planning before the first workday of the week will increase your chances of success as you would have broken down your weekly goals into smaller daily tasks. By doing so, you’ll be able to see what you need to do every day at a glance.

To better position yourself for success, set low-priority tasks from the latter days of the week, like Friday, and at low energy times too. Remember, your energy and creativity levels aren’t the same throughout the week. As such, program creative and demanding tasks on Tuesday and Wednesday and meetings for Thursday when overall work energy starts to decline. Invest your Fridays and Mondays for planning and networking. This will make you more efficient at time management.

  1. Take on the most critical task of the day early in the morning

For the vast majority of people, the first few hours of work are the most productive. Strangely enough, you focus a lot better when your brain hasn’t fully awoken, and you should use this to your advantage as you strive to become better at time management.

Your productivity decreases through the course of the day. So, accomplish your most important and demanding tasks first thing in the morning. Take on the most mentally demanding tasks first thing as you wake up.

  1. Use the 80-20 Rule.

The 80-20 rule, conceived by Italian economist Vilfredo Pareto, also known as the Pareto Principle, reveals that 80% of an outcome generally comes from only 20% of its inputs.

To become better at time management, leverage this knowledge and discover what activities are a part of that 20 percent.

If, for example, as an agency worker, you invest just30 minutes a day in sending emails to attract clients, then one hour daily to maintain a social media account that draws in fewer customers than the email service you maintain, it is clear you should drift attention to your emailing efforts if you want to maximize your efforts and get more clients.

You can always conduct a time audit or employee time tracking tools if you’re not sure of the activities that sit in your 20%. Al, this will go to make you much better at time management.

  1. Take advantage of golden hours or prime biological time

There is a time of the day you’re most productive to each individual, what we’ll refer to as your golden hours or prime time. Knowing this will help you optimize your workload and make you more proficient at time management.

An easy way to find your golden hours or prime biological time is to segment your workday into 3-5 time slots. Closely monitor your productivity throughout the week at every time slot. At the week’s end, compare the timeslots and rank them according to productivity. The most consistent time slot in which you were most productive falls within your golden hours.

With this knowledge, you’ll be able to plan your week better, engaging in more complex or highly involved tasks during your golden hours for greater productivity.

  1. Make use of the Swiss cheese method

Large tasks can often make you feel overwhelmed, causing you to procrastinate or affect your ability to focus, as you seem not to know where to begin.

The next tip to effective time management is using the Swiss cheese method, coined by Alan Lakein. The swiss cheese method shows that the best way to approach such large tasks is to break them down into smaller tasks or time chunks. By completing a single, small task or a 15-minute time block, you’ll make a large project less daunting and more likely to be completed on time.

  1. Put a time limit on tasks

Parkinson’s law shows that tasks expand to fill the time they’re given. If you apportion a task two hours rather than one, you’d realize that the amount of work needed to accomplish the task will expand to fill the whole two hours.

Therefore, another essential strategy towards effective time management is setting time limits for your tasks. Using time audits and time tracking, identify tasks that took longer than expected to accomplish. Set time limits to such tasks. This will enable you to be more focused and efficient at accomplishing the task. You will also be constrained to complete the task in the specified period, thereby preventing the task from expanding, as in the case when duties are not well-defined or controlled.

If you still realize you’re exceeding time limits, then you should probably examine your workflow and determine if you should assign more time to such tasks in the future. You could also eliminate little time-wasters like unscheduled breaks.

  1. Record impromptu tasks too

In time management, it is an irrefutable fact that irrespective of how much you plan, unexpected tasks will always pop up during the day. You should also note these impromptu tasks beside your scheduled to-do list and tick them off as you accomplish them. By the day’s end, review your achievements, and don’t be afraid to pat yourself on the back. This review period will increase your confidence and boost your morale in time management as you plan the following week’s tasks.

  1. Be one day early

As we talk about time management, we can’t go by without addressing the aspect of working under pressure. Now, most people think they work best when they’re under the intense pressure of a deadline. They will, by this notion, put off work until the day before it is due. However, this isn’t the case for most. It is commonplace for projects to take more than previously planned, making it challenging to complete projects on time. As such, waiting for the last minute will make you a poor time manager, as the designated time may be insufficient to complete the tasks, thus setting you in a position to pull off an impossible feat.

So, set an earlier deadline for yourself than stipulated deadlines and work towards it. Always try to be a day ahead of time, and you’d become better at time management.

  1. Be careful of replying to messages right away

You shouldn’t be quick at replying to emails or messages at the very instant they arrive if you intend to become great at time management. Attend to calls, emails, and clack messages in bulk during your downtime. Turn off unimportant notifications when working on high-focus tasks to avoid distractions and interruptions.

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  1. Determine desired results before meetings

As much as meetings are an essential part of every work environment, they are also a well-known time sink. Sometimes, those meetings, whether in person or via remote platforms, can go on longer than planned, and that is a real-time killer. Therefore, to ensure productive and timely meetings, establish the desired purpose and outcome of meetings before holding them. This will keep meetings objective and result-tailored.

Draw up an agenda for your meeting, and communicate with all participants well before the meeting. You will waste less time in the meeting and get back to work quicker, making you more productive and efficient at time management.

  1. Schedule breaks between tasks

In our quest to become better at time management, we must understand that the human brain goes through primary rest-activity cycles (BRAC) during waking and resting hours of the day. The brain alternates between higher and lower alertness every 90 minutes. Therefore, after an intensive work session for more than 90 minutes, we begin to burn through our emergency reserve straw of energy to keep going.

Thus, it helps to schedule a break every 90 minutes to keep your focus to a maximum, thereby enhancing productivity during the workday. This is an excellent strategy for effective time management.

  1. Make the most of waiting times

Waiting is an inevitable part of life. We wait in lines; airport terminals, train stations, waiting rooms, etc. these waiting times are a great window of opportunity to catch up on missed calls and messages. You can also take on activities like meditation, stretch/exercise, and answering emails on your phone. You could even catch up on reading a book in hand or on an e-reader. And the book doesn’t have to be related to work. In general, reading boosts concentration and improves brain connectivity.

  1. Use apps to block out distractions

The “do not disturb” feature exists for a reason and is a great time management tool to keep you focused on computers and phones. There are tools out there that could block out distracting websites as you work, as well as social media feeds when you’re taking on an intellectually intensive task.

  1. Minimize your open windows

When working on the computer, it can be easy to work with many open windows on the desktop. As such, focus your attention by working on just a single monitor at a time and keep just the essential window(s) open. If it becomes necessary, you could even go offline to stay focused on the task at hand.

time management

  1. Organize your emails

We work a lot with emails in a digital age, and having a cluttered inbox can be a time sink. One practical way to speed up email communication and waste less time on exchanges is to stratify and organize your inbox carefully. To do this, you could:

  • Archive emails that might contain vital info but don’t require an immediate response.
  •  Use actionable labels like URGENT, PENDING, NEEDS ACTION.
  • Use filters to automatically assign labels to incoming mail based on specific criteria like the sender’s name or some other information/keyword they contain. You could use this to label all newsletters by setting up a filter for every email that contains the word ‘Unsubscribe,’ common to all newsletters.
  • Enable Canned Responses and create reply templates from emails that you’ve sent more than twice. Simply having a general outline of messages before you start will speed up the process considerably.
  1. Avoid multitasking

When it comes to time management, one of the biggest hindrances is multitasking, as it dramatically diminishes productivity. Those who multitask are less likely to avert distractions than their focusing counterparts. Multitasking can also negatively affect your cognitive ability.

To combat multitasking, be disciplined to take up a single task, set a timer, and work on just that single task until you either complete it, or the timer goes off. This will help you stay focused and improve your quality standard as you become better at time management.

  1. Exercise often

To become better at time management, then apportion time to exercise regularly. Exercise has a considerable impact on your productivity. You could achieve up to a 72% improvement in time management and workload completion by adding workday exercise to your routines. And the sessions don’t always have to be extended. Short and intense workout sessions will do the trick as well as longer sessions. Find what works for you and set aside quality time for short workout sessions to boost your productivity.

  1. Sleep well.

A critical principle of time management is setting aside ample time to rest. Sleep is an essential aspect of human life, and the quality of sleep you get daily can significantly affect your productivity. Tired people procrastinate more and easily get distracted more.

Sacrificing sleep to get more work done hampers your productivity and cognitive ability both in the short and long run.  As such, commit to at least eight hours of sleep every night, even when the deadline is fast approaching, and you’d be more productive at what you do.

time management

  1. Learn to say no

Time is small and precious. So, don’t waste the little time you have in ventures that do no good in advancing your goals and mission. Learn to say “no” to tasks and events that distract you from your priorities. Instead of automatically accepting invitations and offers, it’s better to say, “I’ll check my schedule and get back to you.’” This simple phrase will buy you time to assess offers better and make intelligent decisions.

23: Have a great time—no matter what

As you strive towards more effective time management, it is imperative that you not get obsessed with checking off items on your to-do list. We all need a work/life balance, and finishing up your list of tasks to be done today isn’t work sustaining a burnout tomorrow.

So, work steadily and enjoy yourself. Try to have a great time and find delight in what you do daily.

So, there you have it. With these time management tips, you will be more productive as you start taking control of your time. Here’s another article about managing your time.


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5 Ways a Company Can Accumulate Student Interns to The Workplace

5 Ways a Company Can Attract Student Interns

Are you using student interns in your business? Are you in charge of recruitment at a firm in need of extra hands to get things moving? Have you considered that students eager to learn may be an ideal resource for your company? And the best part is that the outstanding ones can end up staying with you after graduation.

Internship programs are potent recruitment tools that you can use anytime you want to help your company grow. Whether you are running a college essay writing service or own an FMCG business, you can benefit from learning how to create an internship program. But how exactly can you accommodate students as interns in your company? Keep reading to find out strategies for leveraging internship opportunities and growing your business.

1.    Offer paid internship programs

It doesn’t take a genius to know that students prefer getting paid while learning rather than interning for free. Although you can employ interns without paying them, there are strict conditions. And running an unpaid internship program will restrict your interns from taking on specific roles and working for more than a given number of hours weekly.

Paying interns motivates them to demonstrate their best at work. They will also be more likely to tell other students about your program, giving you free publicity. Thus, we strongly recommend paying interns or providing additional facilities to help them meet their intern goals. Offer them networking opportunities, transportation and excellent recommendation letters to make their internship experience smoother.

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2.    Run virtual internships

When you put out an internship advert, you can expect students from all over the country to pick interest in it. But if it’s a location-based internship, some candidates may refuse due to distance barriers. So in an age where we are smoothly transitioning to virtual living, it comes as no surprise that companies now have virtual internships.

Virtual interns can work from anywhere — home, school, even other countries. This flexibility gives you access to more interns than could have physically fit in your office. It will also ensure that bright students living far away can apply to work with you. And if your company can’t afford to pay interns, global virtual internships may be an alternative. You can hold such internships and have students work up to 10 hours every week unpaid.

3.    Position to qualify for credit internships

To entice potential interns, consider targeting students looking for extra credits. Some schools reach agreements with their students to give them college credits based on their internship. Clerical or mechanical roles may not qualify for this kind of internship, so if you want to attract more students, tweak your model to suit their needs.

Study the curricula of students in your industry and create a program strongly related to it. Companies qualify for credit internships based on how related their programs are to students’ academic disciplines. The schools often task their students to defend what they learned during their training, write an intern essay, fill a logbook, etc. When you combine the prospects of a paid internship and college credits, you can see why students will love to work in your company.

4.    Host your internship in the summer

Timing can make a lot of difference in how many students you can absorb into your company. Internship programs can run throughout the year in line with academic windows, but we recommend targeting summer periods. Students are less occupied during the summer and are available to work for longer. Running summer internships will pay off as you will have more hands on deck to get things done around the workplace. The key is to post adverts for your internship opening as early as possible so that more students see it and plan accordingly.

5.    Ensure student interns do meaningful work

As much as students want to earn, they crave meaningful work. The interns wish to learn, sharpen their skills and pick up new ones relevant to their industry. Students will generally avoid internship programs that their predecessors have complained about after being used for menial tasks that added little value to them. When you take interns, ask them this crucial question: “What do you hope to gain from this experience?” Knowing your interns’ expectations will help you put them in departments that they are best suited for. This step will also let you know whether their expectations are in line with your company’s core values.

Wrapping Up

Properly planned internship programs benefit both employers and student interns. But to attract suitable candidates to work with you, you must understand their needs and create an enabling environment for them to work, learn and earn. Following these five strategies will help you absorb as many interns as your company needs to thrive.

Author’s Bio

Amanda Dudley

Amanda Dudley is a lecturer and writer with over ten years of experience. In 2001, she obtained a Ph.D. in History from Stanford University and ever since then, she has pursued a fulfilling career in the education system. Currently, she works as a part-time essay writer at EssayUSA, a reputable essay writing service.




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