When Is The Right Time To Take Out A Business Loan?


The Right Time To Take Out A Business Loan

A business loan will have to be taken out by companies at some point in their existence. Both newly formed entities and established companies may apply for business financing in traditional and unconventional lending institutions.

Their reasons for doing so may vary, but one thing is sure: organizations need a fund boost whether they’re just starting or are doing well. But how does an entrepreneur know that it’s time to go for that option? Read on to find out the most compelling reasons to take out a business loan.

  • When You Are Starting A Venture

Getting everything up and running for the first time is one of the most significant investments at any stage of the venture. To open a business, an entrepreneur must make big-ticket purchases such as office equipment, build up the inventory, and pay for an office lease. This move is crucial when you’re still wondering whether your business will generate income or not.

Some lending companies offer business loans to startups. Look for such types of business financing products to ensure you’re getting the most out of the transaction. Before submitting an application for a business loan, make sure to shop around for the lowest rates.

  • When You Need To Start Building Your Credit History


As with a personal loan, a borrower has to have a good credit history to get approved for a business loan. Suppose you want to increase your chances of gaining access to more substantial loan amounts down the road. While you should practice caution in borrowing for business and personal reasons, you can take the first step as a business borrower by taking the plunge.

You have to be confident in your repayment capacity before applying for a business loan, though. Consistent and timely payments will help build your credit score. With an excellent credit reputation, your business can secure higher amounts to spend for business expansion.

  • When Expanding Your Business 

If your business is doing well and you want to seize the opportunity to be present in other locations, why not expand? Like starting fresh, a business will have to spend significant amounts to look for a new space, market the company to create brand awareness, and train and hire new staff.

Opening a branch in another city may be a good reason to take out a loan to kick-start your operations. Because of the hefty costs involved in this activity, you can seek the help of banks and lending companies to prevent business failure. Access to additional funding could provide your enterprise with the right tools and resources to carry out a successful launch.

Business expansion can also mean spending for human resources, which entails equally significant expenditures. Hiring, training, and keeping your staff is one of the most important investments you can make in your business.

  • When Purchasing Equipment Or Inventory

Apart from opening another branch, your venture may need to use new pieces of equipment or a more technologically advanced machine. As any business owner would know, this would involve high out-of-pocket costs that your business might not be able to accommodate at once. In this case, a business loan will help you get what your company needs.

Depending on the bank, the amount needed, and your qualifications, this type of business loan may be unsecured or secured. For secured business loans, you need to put up collateral—a house, a vehicle, or any other valuable property—before accessing the funds.

For this reason, you must only consider purchasing business assets that provide overall efficiency and productivity in your manufacturing and other operations. With a new piece of equipment or added inventory, you can serve your customers better.

  • When You Need To Prioritize Research And Development

Creating a breakthrough product requires several workforce hours spent on research and development. The staff will also have to get the resources they need to perfect the product through multiple rounds of trial and error. If you want to stay competitive in the business, you have to offer products and services that stand out from the rest.

Taking out a business loan can help you fund research and development projects. A revolutionary product and service can help your company broaden its customer base. By allocating a particular budget for these activities, your business will become the first choice in your niche, allowing you to stay relevant for a long time.

  • When You Want To Cushion The Impact Of A Slow Season

Some businesses rely on a particular season to perk up their sales or cash inflow. For instance, companies that provide lawn care, snow removal, and tax preparations often see their coffers filled during the summer, winter, and tax filing seasons, respectively.

A business loan may reduce the impact of a slow period and ensure robust cash inflow. Borrowing for your business may be better than offering rock-bottom prices for your products and services or letting go of helpful staff, which can impact your prices once the peak season arrives. Practice prudence and only borrow a modest amount to ensure timely repayments and avoid hurting your credit score.

  • When You Need To Offset Emergency Losses

Organizations must have an emergency plan to handle significant losses from emergencies. Ideally, this plan should include building an emergency fund for unexpected situations. However, not many small businesses are capable of collecting enough cash to tide them through rough times.

Business loans can be used to infuse additional funds when disaster strikes. Include a business loan in your business continuity plan to rebuild or recover faster. Circumstances such as a significant cyberattack, massive typhoon, and flooding may wreck your business assets, rendering them useless. While you may be able to claim a certain amount from your insurance, it’s an equally good idea to access more funding from lending institutions.

Often, the government will offer low-interest loans to individuals and businesses affected by a major calamity, so keep your eyes peeled for these offers. Otherwise, look for traditional and online lenders to help you out during a challenging period. Just check the loan terms to make sure you can manage repayments appropriately.


Final Thoughts on Taking Out a Business Loan

Knowing when to take out a loan requires considering several factors: the current economic situation, your business financial status, and your purpose in asking for additional funds.

Apply for a loan only when you’re comfortable about your repayment capacity. Hence, seeking out a loan must be done to institute positive changes that are expected to drive more income.

In closing, remember that the process of shopping around and getting assessed and approved takes time. Therefore, you need to ensure you still have enough money for your daily operations until you get the loan you’re applying for.


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7 Strategies to Increase Your Employee Wellness Within Your Company

business owners

7 strategies to increase your employee wellness 

Employee wellness is the key to having a successful business. If you don’t take care of your employees, then it is for sure that they won’t take care of you either. 

According to a late study done by IBM in late 2020, only 46% of employees claimed that the company they work at supported them physically and emotionally. At the same time, 80% of executives claimed that they are supportive, but employees didn’t always state the same! 

It isn’t a good idea to leave your employee’s wellness behind, and that is why in this article, we will show you seven strategies to increase your employee’s wellness. 


  1. Recognize your employees 

By recognizing your employees, we mean recognizing all of their efforts and achievements made daily at the workplace. 37% of employees claimed that recognition was very important to their emotional state at the workplace. Let’s not forget that employee recognition is considered the most important driver of great work out of all! 

You may have thought it was the salary, but only 7% of employees stated that salary was their most important driver at work. Once employees feel like they are not being recognized at the workplace, they may start not operating at their maximum capacity. 

We can take an example as if you were going out with a bunch of friends, and many of them weren’t appreciating you. Once you feel unappreciated, you will look for new friends. The same case is with employee recognition. 

  1. Set up an employee giving campaign to assist employee wellness

Setting up an employee giving campaign is an excellent way of making your employees feel proud of the company they work at. Some of the greatest companies worldwide create employee giving programs. By doing this, you are an excellent example for other employers to look at. 

Employee giving come in different types, which are

  • Employee donation matching: when the employer is matching cash donations with the contribution of the employee. When the employer provides a matching gift, it makes a bigger difference for non-profit organizations or even recipients who donated. 
  • In-kind donations: donations made through material possessions such as food, medical supplies, and clothing. Usually, employees who don’t have money to do any donation matching may turn to in-kind donations. 
  • Employee do-good grants: Employee grants are when a company rewards its employees as donors. Instead of the employee receiving financial rewards, they transfer these rewards to a non-profit organization. Of course, employee do-good grants are given as a choice if they want to participate in it or not. 
  • Employee volunteer grants: something your employees need to apply to. There are two different types of volunteer grants: Grants for volunteering expenses and dollars for doers. 
  • Grants for volunteering expenses: employees apply for any grants to support their volunteering opportunities. Most companies will cover travel expenses, food expenses, and some other costs. 
  • Dollars for doers: a financial grant is rewarded to employees depending on their committed hours- whether it be for a local community or non-profit organization. 
  1. Communicate with your employees 

Don’t be that person who only comes into the office and talks about your employee’s daily duties. We know you are at the workplace, but let’s try to make it more interesting. Try to connect with your employees by asking exciting questions such as how their day is going? What plans do they have? And some other questions you may think of. 

According to a study done by the Harvard Business Review, it was shown that 23% of employees claimed that their manager isn’t good at communicating and that it is more likely to impact their mental health. 

Additionally, about 33% of employees also claimed that they don’t trust their employers. This all comes from a lack of communication with employees. When a company conducts excellent communication with its team, employees will feel more informed, motivated, and secure. Whereas this directly affects contribution levels towards the company’s goals. 

  1. Don’t burn your employees out 


No, it isn’t smart to overload your employees with work and think they will be productive all the time. This is just you planning for failure in your company. 86% of employees claimed they need to work really hard to prove to their bosses that they are hard workers and deserve their job. You don’t want to be that person who is expecting too much from employees.  

Rest is just as important as hard work is too. Sadly, 45% of employees claim that they are burned out at the workplace. You can’t work hard and never rest, it just doesn’t go that way. Promoting wellness at the workplace also means encouraging rest too. Especially if your team is working remotely, you don’t want to make them have sleepless nights because of the overloaded work you are asking them to do.

Try planning out your activities or setting up daily tasks that need to get done. Each employee has their own pace at which they get work done, so try to see what works for you and them. 

  1. Allow employees to discover themselves to promote employee wellness

Nothing can be better than being an influence on your team that will directly impact how they feel. You can’t motivate anybody enough until they motivate themselves, although you can be a good influence. When you are helping employees find their purpose, that self-drive will start to kick in by itself. 

According to research done by Delivering Happiness, they found out that there are three levels of happiness: 

  • Pleasure: the fleeting form of happiness 
  • Passion: happiness that continues as long as you are performing the activities that are fulfilling your passion. 
  • Purpose: the highest level of happiness that fuels your daily life with energy and joy. 

The best thing you can do for your employees’ well-being is empower them to have passion and purpose. Here is what you can do to help them find their purpose:

  • Find their intrinsic motivation (goals, what drives them.) 
  • Try implementing a set of activities that will lead them to work on what impacts their well-being as part of your wellness activities. 
  • Be a motivation coach to your employees. Empower them as human beings, and allow them to act as champions. 

You would be surprised that 85% of employees are not engaged at the workplace. Different factors affect this, although the leading cause is the lack of motivation. 

  1. Promote flexibility for employee wellness

Technological innovations have greatly impacted the way we work and significantly have affected how employees feel. Since the pandemic’s beginning, even the way we work has changed and how employees want to work. According to a survey, 73% of employees stated that they were more efficient when working remotely. 

After the release of the COVID-19 vaccine, many employers urged employees to return back to the office, although this wasn’t pleasant for the majority of them. Roughly one in three employees claimed that returning to the office negatively impacted their well-being. At the same time, workers who experienced a decline in their mental health were also five times less likely to be productive! 

  1. Encourage financial well-being to improve employee wellness

Financial well-being has negatively affected a vast percentage of people across the globe after the beginning of the COVID-19 pandemic. Many have had a cut in their salary or even have been temporarily laid off; what seemed to be going well turned into a nightmare in a short period of time. 

According to a financial wellness survey by the Employee Benefit Research Institute (EBRI), it claimed that most employees had to engage heavily on their emergency funds from the start of the pandemic. Nothing gets more stressful than that and negatively has impacted the emotional and physical well-being of employees across the globe.  

Many employees got comfortable working from home and even left their job when asked to return to the office. This was all because they felt that their well-being was being affected negatively and just wasn’t worth it. Moreover, it was a wrong move from employers as they didn’t seek to do what was best for employees but only for themselves. 

Wrapping up your 7 strategies


That’s about it for this article. These are the seven strategies you can use in order to promote employee well-being and a culture that is firmly focused on employee well-being. 

From the beginning of the pandemic, we know that everything has gotten more difficult for employees and employers. For that reason, employee well-being has become just as hard as it was to keep up with. Although, in turbulent times also lies opportunity. And without a doubt, these seven strategies will be your aid to making your employees happier than ever! 


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An Expert’s Guide To Personal Finance for Aspiring Entrepreneurs


A Personal Finance Expert’s Guide for Aspiring Entrepreneurs

Starting a venture and being your own boss promises unparalleled independence. But launching a business isn’t necessarily a piece of cake. Personal finance is something that is very important to manage. As an aspiring entrepreneur, you have to jump through multiple hurdles just to get your business off the ground. And then there is the whole ordeal of keeping the venture afloat and steadily growing it.

The life of an entrepreneur is never easy, but the first few years are especially tough. It’s quite possible that you’re still working a part-time job along with running your business, which is barely breaking even. Considering that it will be a while before you earn a decent paycheck from your entrepreneurial ambition, you cannot afford to neglect your personal finances. 

In this post, we’re sharing useful tips to keep your personal finances on track. Take a look.

Know Your Financial Goals

Defining your financial goals will give you something to work towards. Rather than setting up vague ideas, like the desire to buy a house, come up with time-bound and attainable goals. For example, if you decide to buy a house now, make sure you have the means to pay the mortgage regardless of whether your business turns a profit.

Tackle Debt

It can be difficult to start saving and meeting your other financial goals if you are drowning in debt. Efficiently tackling debt is crucial to free yourself from the shackles of high-interest debt and focus on building your wealth.

If you’re struggling to prioritize debt payment, we suggest consulting a credit counselor to figure out a practical repayment plan.

Follow a Monthly Budget for Personal Finance

Setting a monthly budget is a dependable and convenient way to avoid spending beyond your means. Instead of trying to portray a fancy image with an over-the-top lifestyle, strictly follow your monthly budget. 

Don’t Neglect Insurance

There is a lot relying on your shoulders as an entrepreneur. Insurance offers you, your family, and your assets an additional layer of protection. You should invest in adequate health insurance for you and your family. Additionally, if you are planning to buy a car, consider embedded Insurance. It allows you to affordably buy the right coverage at the right time.

Keep Expenses in Check


If you are planning to launch a business with limited funds in hand, it’s time to reevaluate your personal expenses. Do you need to dine out every night? Is there a need for multiple streaming services? Such expenses may not seem much, but they add up over time. It’s time to cut back on unnecessary spending.

Grow Steadily with Your Personal Finance

There’s nothing more exciting than leaving your desk job to work for yourself. But that doesn’t mean you have to take out multiple business loans, hire a full staff, and rent a huge office space. Growing too fast can lead to financial strain, which will certainly impact your personal finances. It’s imperative that you grow steadily and take every financial decision after careful consideration.

Have a Backup Plan

Who would have predicted the economic havoc the global pandemic caused? While you can plan for contingencies, there is no way to predict every uncertainty in the business world. That’s why you can’t keep all your eggs in one basket. 

Unless your business is taking off, don’t rush to quit your daytime job. You should have multiple streams of income to meet your personal expenses.

Don’t Mix Finances

It may seem like an obvious tip, but many budding entrepreneurs don’t see the harm in combining their personal and business finance. Unfortunately, that’s a recipe for disaster. Rather than mixing finances and losing your mind when it comes time to file taxes, keep your business and personal finances separate from the beginning.

Key Takeaway on Personal Finance

While your sole focus on making your business a success is admirable, you cannot let it overshadow your personal financial future. Maybe you are supporting your family or have a mortgage to pay off, it’s important to responsibly deal with all your financial obligations.


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The Zoom Boom – How to Manage at a Distance


How to Manage from

a Distance – Zoom

It’s no secret that the world is changing. With more and more companies making the move to remote working, Zoom and other digital means of communication have skyrocketed in popularity. While lots of businesses have taken this in their stride, others are finding it more difficult to manage their workforces effectively. If you’ve been struggling to apply in-person management techniques to your remote employees, you’re not alone. There’s definitely something of an adjustment period, but sometimes there are small creases you can’t seem to iron out.

Fortunately, there are many ways to overcome the challenges you’re facing due to physical distance. These aren’t always easy to figure out on your own, which is why this blog is here to give you some important tips and tricks to help you out. Discover how to manage more efficiently at a distance and watch your business flourish as a result.

Finding the right tools

The first step to effectively managing your remote workforce is by finding the right tools for the job. Without these, staying in touch and collaborating with members of your team will be more difficult than it needs to be. Just because the whole world is using Zoom doesn’t mean that you have to as well. Once the initial shock has died down, think carefully about the types of tools that would serve your business the best. For example, if you’re already using Gmail, perhaps Google Meet is the next logical step to take when it comes to weekly meetings. Alternatively, you might decide that Slack’s clean interface and simple messaging system suit your business needs even more.

But it’s not just communication-specific tools you need to think about. When businesses were based in a physical office, it was easy enough to collaborate simply by sitting at the same table. But now that teams are spread around the world, it’s important to find software that allows you to collaborate online. This includes things like Google Docs, cloud accounting software, and image libraries, all of which allow team members to work together and make changes to ongoing projects.

Check-in regularly, but avoid micromanagement while utilizing Zoom


As a manager, it can be disconcerting not knowing what your team is doing all day long. You might be worried that they’re focusing on the wrong tasks, not prioritizing correctly, or interpreting briefs in an unusual way. Things are likely running smoothly, but to avoid crossed wires, try to make meetings a daily practice. These meetings don’t have to be long, in fact, they can even be under 10 minutes, but they give everyone a chance to clarify what they’re working on and ask any questions.

But these regular check-ins have led many managers to fall into the trap of micromanagement. The morning meeting quickly becomes countless messages and requests for updates throughout the day, leaving employees to feel like they can’t leave their desks to stretch their legs. If you’ve been feeling a sense of anxiety around leaving people to their own devices, it’s time to recognize that these worries are coming from within you and have nothing to do with your staff. Trust your team to do the job they’ve always done well.

Listen and offer support via Zoom meetings

Have you stopped to wonder whether your team is finding it just as hard as you to communicate effectively? While you might be feeling like staff are willfully out of reach, they might see you as distant and unapproachable. Working from home has been difficult for lots of people, so it’s important to ask about any concerns staff might be having and listen closely to their answers. If people are struggling, these are some ways you can work to improve communication and replicate an in-person work environment:

  •       Hold drop-ins: Sometimes employees don’t want to send you a message because they don’t want to disturb you. By holding drop-ins, you give your team the confidence to come forward. These drop-in calls don’t have to take a long time, and you don’t actively need to be speaking for the whole time period. Many managers open a video or voice call and work while they’re online and available to talk. Sometimes nobody will drop in, but at least everyone knew you were available.
  •       Have a ticketing system: An efficient ticketing system allows employees to make requests and submit tasks without jumping on a call or starting a new chat. This can sometimes remove the hesitancy some team members might have over opening discussions virtually for the smallest of things.
  •       Don’t forget about socializing: While some team members will be content to have lunch by themselves, others will feel a disconnection from office life. Setting up optional lunchtime events or after-work drinks can give people a chance to bond with their co-workers. Don’t forget, there would be plenty of chances in the office for people to chat about the weekend or their holiday plans, so give them the same opportunities when they’re remote as well.

Track progress and celebrate wins with Zoom


It can be easy to forget how far you’ve come when working remotely, as every day will blend into the next more easily. Equally, it’s all too easy to slip up and forget how close a looming deadline is if you haven’t got it blocked out on your calendar. Tracking how far along projects are is key to managing your workload when working remotely.

But it’s important to make sure you’re tracking the good things as well. Keep a close eye on both individual progress and your team’s achievements as a whole – and don’t forget to acknowledge successes. Remote working can be demotivating for some, as they might not have a real, tangible picture of the impact of their work. Celebrating projects that went well can rekindle a sense of team spirit and boost morale.

And finally… Don’t panic

Thousands of businesses across the world have started working remotely, putting them all in the same boat as you. Remote working has its ups and downs, but as a manager, it’s your job to help your team make the best of them. Stay level-headed and meet the challenges that come with a well-thought-out plan of action.


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3 Ways To Ensure Your Business is Safe and Compliant


Making sure your business is safe and compliant is a crucial aspect to success. In response to GDPR, many businesses have taken multiple steps to ensure the safety of customer data and implemented all the required measures to comply. Even if these modifications may require an extra cost, they’re fundamental to running your business with no complications. Having a safe and compliant business is, in fact, essential to stay away from heavy fines and serious financial consequences. There are many ways by which you can ensure your business adheres to legal requirements. If you’d like to know more about them, keep reading. This blog post will provide you with three ways to ensure your business is safe and compliant.

Let’s dive right in.

What is GDPR?

The General Data Protection Regulation (GDPR) is a set of laws that impose businesses to protect the personal data and privacy of EU citizens.

Personal data is any information related to an individual. Some examples of personal data are name, email address, and biometric data.

If you want to know more about this regulation, check out this in-depth Osano’s guide to GDPR.

Rights of users under GDPR

Under GDPR, individuals have the following rights:

  • Right to be informed. This means you must inform users that you’re collecting their data, specifying what type of information you’re gathering and how you’re going to use it.
  • Right to access. Customers have the right to access the personal data your company has collected at any time.
  • Right to rectify. Users are entitled to correct their personal data if it is out of date, incomplete, or incorrect.
  • Right to data portability. Users have the right to transfer their personal information from one service provider to another.
  • Right to restrict processing. Users can refuse to have their data processed. Essentially, they may want your business to collect their data but without processing it.
  • Right to object. Customers can ask your business to stop processing their data at any time.
  • Right to be notified. Individuals have the right to be informed within 72 hours of realizing any data breaches which involve or compromise their personal data.

What does being GDPR compliant mean for a business?


A GDPR compliant business respects the rights of users and protects their personal data by following all necessary steps and implementing the correct procedures.

For example, letting users decide whether your company can collect some of their personal information represents a form of compliance.

What businesses need to comply with GDPR?

The GDPR applies to any company based in or outside the EU that:

  • Provides goods and services to EU citizens.
  • Monitors people’s behavior in the EU. 

In particular, key criteria for companies required to comply are:

  • A presence in one or more EU countries.
  • It does not involve a physical presence within EU countries, but rather the processing of personal information about EU citizens.
  • Over 250 employees.
  • Fewer than 250 employees, but data-processing affects the rights and freedoms of individuals and is not occasional. 


My sales and number of students have doubled

Beth Bradley, Owner, Dance Without Limits

“My coach at Small Business Coach Associates is super encouraging. He is great at pointing out things I’ve never thought about. It’s nice to work with a male in business who has my best interests in mind. Alan is great at keeping me on task without making me feel bad about missing a deadline. My sales and number of students have doubled since he began coaching me 5 months ago and I was able to take my first paycheck since starting my dance studio two years ago.”

Non-compliance penalties

Failure to comply with the General Data Protection Regulation (GDPR) will result in two tiers of administrative penalties:

  1. The first tier will have you surrender 2% of your company’s annual turnover or 10 million euros, whichever is higher.
  2. Tier two violations force you to surrender 4% of your company’s annual turnover or 20 million euros, whichever is higher.

Thus, ignoring this regulation may have devastating effects on your company’s finances.

Why it is important to ensure that your business is safe and compliant

Many reasons explain why it is very important to ensure that your business is compliant and safe. Below you’ll find some of the most relevant.

Avoid severe penalties with becoming safe and compliant 

As mentioned above, non-compliance can cause devastating financial consequences for your business because of the heavy fines that it will incur.

Thus, this is one of the first and most relevant reasons that explain why you should ensure your business is compliant. 

Enhance users’ and clients’ trust by being safe and compliant

The more you show users and clients that your business complies with the regulations and cares about protecting their personal data, the more you can build trust and convey professionalism.

As a result, they will feel more comfortable sharing sensitive information with your company.

Maximize your brand’s credibility and avoid negative exposure

In the event of a breach and fine penalty, employees, users, clients, investors, and anyone else directly or indirectly involved with your company will build a negative impression about it, as it will look unprofessional and unreliable. This negative reputation will also spread among the audience. 

This will make people less willing to do business with you, and you will lose the chance to generate new leads, partnerships, and opportunities for business growth.

3 ways to ensure your business is safe and compliant

There are many ways through which you can ensure your business’s compliance and safety. Here you can find three of the most relevant.

  • Protect users’ personal data using anti-fraud software

Protecting your website along with all your customers’ and users’ data is one of the first steps you need to take in order to avoid heavy fines resulting from non-compliance.

To achieve this purpose, you can use anti fraud software. Such a program would prevent fraudulent transactions involving stolen credit card information and other sensitive data. 

In other words, the program will automatically monitor, investigate, and block potential and proper fraudulent activities on your website.

As such, you’ll keep your website and users’ personal data safe, avoiding any breaches of GDPR.

  • Create and update your privacy policy regularly

A privacy policy is a legal document that clearly describes how you manage your users’ personal information, including everything from collection to storage.

To be more precise, a privacy policy includes:

  • Personal information. In this section, you need to specify what type of PI your company is going to collect.
  • Collection process. State how your company is going to collect the data.
  • Usage. Naturally, you need to describe how you’re going to use the information you collect.
  • Security. This clause will outline how your company is going to protect all the sensitive information.
  • Storage and sharing. Clarify where you’re going to store their data and if you’ll share it with third parties.
  • Cookies. If you’re using cookies, users must be aware of this.
  • Opting out and data subject rights. You must specify that users are not obligated to provide their personal data. Additionally, make it clear that they can object and request deletion of their information at any time.
  • Contact information. In the end, include contact details so that users can reach out to you or your staff for any question or issue.

Naturally, as the regulations change, you’ll need to edit the policy to state clearly what is going to change and how your company will deal with it.

In addition, you’ll need to update it anytime you decide to change the way you process user information. 

It will also be your duty to inform all users of the changes. There are several ways to do this:

  • Include an update clause in your privacy policy;
  • Send an email informing people about the changes;
  • Announce the changes via a pop-up on your website.
  • Be sure your employees understand GDPR by training them


You can also ensure your business is compliant by constantly informing and training your employees.

Employees will probably be handling sensitive information as well, so they need to be aware of all the legal practices, what they may do, the user’s rights, and what they can’t do.

You should invest in their training for this reason. You can give them video tutorials or relevant documents that clearly describe the regulations, for example.

Aside from that, you can prepare some individual documents to deliver to employees responsible for handling the personal information of users. With these documents, you can specify how employees should perform their duties and the procedures to follow. 

This way, you will be certain they will act according to the law, ensuring the maximum level of legal protection for your business.

Ensure that your employees have access to all these informational resources at any time. So that they may resolve their doubts quickly and proceed with their tasks without interruptions or delays.

Conclusions on creating a safe and compliant company 

We’re at the end of this article about three ways to ensure your business is safe and compliant.

The introduction of GDPR had many consequences for all kinds of businesses. Moreover, as the internet continues to develop, this regulation will become even more complex and refined, requiring even more sophisticated monitoring of sensitive information.

As for now, complying with this regulation will spare your business from heavy fines and financial penalties that could compromise its stability.

As stated in this article, there are many ways you can ensure compliance; some of the most effective are: using anti-fraud software, updating your privacy policy, and informing your team.

Thank you for reading this article. I hope it was helpful and insightful for you.

You can learn more about privacy regulations by visiting Osano’s blog. There you’ll find detailed articles and guides on the subject.


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9 ways you can Speed Up your WordPress website


Time is money, and with the growing digitalization, people have grown more and more restless. If a WordPress website takes longer than 3 Seconds to load that means it is slow. And a slow website means users will potentially leave the website before it even loads.

Even Google admits that while ranking websites, it takes into consideration the website loading time, SEO configurations and present backlinks. Most of these can be checked by opting for relevant plugins like backlink checker, or other SEO tools.

With the growing competition, a website owner has very little time to show users it’s content and also convince users to stay on the website. So, it becomes imperative for website owners to make sure that their website loads quickly. 

Nine Ways to Boost the Speed of Your WordPress Website


Here are some ways one can speed up WordPress: 

  • Install a WordPress Caching Plugin

Caching can make your WordPress site anywhere from 2x to 5x faster. WordPress pages are “dynamic.” This means they’re built on the fly every time someone visits a post or page on the website. To build the pages, WordPress has to run a process to find the required information, put it all together, and then display it to the user.

This process involves a lot of steps, and it can really slow down a website when multiple people are visiting it at once.

That’s why a caching plugin will help. By enabling caching on the website, the site data can be stored locally in temporary storage spaces, called caches. 

Instead of going through the whole page generation process every time, a caching plugin makes a copy of the page after the first load, and then serves that cached version to every subsequent user.

This means that browsers can load the site files more easily and don’t have to re-download everything from the server every time the site is needed.

Caching thus makes the page loading speeds much faster especially for recurrent users. 

  • Optimize Images for Speed

Images bring important visual aid to a content and help boost engagement. An illustration catches the eye quickly and helps build interest. So, adding images to  content is an important step. 

However, beginners forget to optimize these images before uploading them on the website, which results in slower speed. As, uploading the image directly from the camera roll means the size of the image is way larger than it needs to be. 

In their original formats, these photos can have huge file sizes and will be a major contributor to the size increment of a given webpage. The larger the picture files on the website, the longer a site takes to load.

Hence, it’s recommended that hosts use photo editing software to optimize images for the web. Plugins can be easily used to resize, compress and retrieve these files.

  • Clean-up your database

The more a WordPress site is used, the more it’s database becomes clogged-up. These old and unnecessary files slow down it’s performance. Cleaning up the  database therefore speeds everything up by removing the items that aren’t needed.

Deleting unwanted data from the database will keep its size to a minimum and also helps in reducing the size of its backups. 

It is also necessary to delete spam comments, fake users, old drafts of the content and maybe even unwanted plugins as well as themes. All of this will reduce the size of the databases and web files, and thus speed up WordPress

  • Choose faster plugins for the website


Poorly coded WordPress plugins often load too much bloat whether the site needs it or not. This increases the page load speed and slows down the website.

It’s not the quantity of plugins that generally causes a speed problem. In general, it’s the quality and usefulness of plugins that affect page speed.

Poorly designed plugins, plugins with outdated software, or surplus/duplicate plugins can all contribute to slow website loading.

It’s a good idea to run a Google PageSpeed test both before and after installing any plugin. This helps show the impact of the plugin on the website’s speed and allows the host to make an informed decision about whether the plugin’s functionality is worth slowing the site down.

  • Use a lightweight WordPress theme or framework

Sometimes less is more. 

Sure, WordPress themes come with a lot of dynamic elements, sliders, widgets, social icons and many more shiny elements. But, too many elements result in higher page sizes which immensely increases the website load time.

The best option is to use lightweight themes. And make sure to think about the website visibility on the smaller screen. As, mobile friendly website configuration helps in choosing the best themes.

“My coach has been working with me to set and meet aggressive goals for my company. He’s even gotten my employees on board with my vision, and I’ve had problems with them in the past. After several “false starts,” I’m finally taking my business to its potential, and I would like to see my clients do the same. He helped me identify $20,000 in unmade sales (services people wanted but we didn’t offer to them and they didn’t know we could provide) and another $25,000 in missed revenues due to under pricing certain services. We also found a way to change our process for preparing returns that cut the turnaround time by 30%.” Dan, Owner, CPA Firm
  • Minify CSS, HTML & JS files

Cascading Style Sheets (CSS), HTML and JavaScript (JS) files are used to add comments to the website code, for example to clarify formatting or style. 

Simply reducing the size of these files and deleting unnecessary code will help improve the site’s Google PageSpeed. 

It enables the site to load more rapidly, whilst retaining the key information needed in order for the site to display correctly. 

  • Don’t upload audio or video files directly to WordPress

Hosting audio and videos costs bandwidth. It increases the backup sizes tremendously, and makes it difficult to restore WordPress from backup in the future. 

Let SoundCloud, YouTube, Spotify and other such platforms to host these when required. They have the bandwidth to handle it. 

WordPress has a built-in video embed feature, so a website owner can simply copy and paste the video’s URL directly into the post and it will be embedded automatically.

  • Keep the WordPress Site Updated

WordPress is an open source project and is therefore updated frequently. Each update helps fix security issues and brings new offers to the table. 

A website owner should always use the latest WordPress version. And ensure fully updated latest versions for all of the page’s features. Make sure to update plugins as and when new software becomes available. 

Updates are always highlighted on the WordPress dashboard and a website owner can simply check regularly and click on any update messages to action them.

Not doing so may make the website slow and unreliable, and make the page vulnerable to security threats.

  • Use a Content Delivery Network

Distance can mean lag in content delivery, which is where a CDN becomes handy. No matter a user’s location, the content on the website should be delivered blazing fast. Sometimes this isn’t always feasible, if the website isn’t on an infrastructure that contains data centers in other parts of the world. 

A CDN keeps a copy of the website in various data centers located in different places. The primary function of a CDN is to serve a visitor from the nearest possible location.

It helps in faster page load time because when configured, the website will use an optimized server that’s closest to the site visitor. The data center will store static content and files, and then deliver them to users based on their location. 

Conclusion on WordPress: 

With the online community today, in a state of  growing impatience it is imperative that website owners speed up WordPress. 

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4 Negotiation Tactics that Every Business Can Use


Four Negotiation Tactics That Any Business Can Employ

Whether it’s asking your boss to assign you a two-day off or establishing a B2B trade, it is never easy to negotiate as one does not know the intentions of the person sitting on the other side of the table. Knowing how to negotiate is a skill that one develops from knowledge and information about both the trader and the traded. Every business needs negotiation tactics that can help direct their actions in the right direction to achieve the desired results. So, we are going over the 4 best negotiation tips to help you win your business deal. 

Let’s take a look.

  1.     Ask open-ended questions

To know your counterpart’s threshold, you must ask them open-ended questions. Allow them to speak more so that you can understand what they want. 

Let’s say that you are sitting on the table for a factory equipment deal. You can ask questions like:

  • How about we buy 12 instead of 10 pieces of factory equipment  from you, will you offer any discounts then?
  • Will you provide after-sales support if need be?

Such questions will give you an idea about how much extra your counterpart is willing to offer. 

  1.     Figure out their vulnerabilities

Your counterpart will try to get the better end of the deal. To counter that, you must know where their pain points are. Think like your counterpart, what they do or don’t want. Robust analysis of your counterpart will help you know more about their capabilities and pain points. So, if they try to take advantage of your vulnerabilities, you know where to hit. 


  1.     Give them a number

Another strategy is called the bogey strategy. In this tactic, you give a budget to the counterpart, which is a touch lower than your actual budget. You tell them that you cannot afford anything above a certain price. Coming back to the ship example, you tell your counterpart that you can only afford to spend $1million for the ship, of which your actual budget is $1.5 million. Through this tactic, negotiation slightly bends in your favor. Even if your counterpart wants to negotiate further, they can only ask you to increase your budget a bit. In other words, you may end up buying the ship for approximately $1.1 million. 

  1.     Always have your deadlines in place.

Deadlines force people to take action. However, in negotiations, deadlines are often not honored because of the lack of mutual consent between the two parties. But that does not mean that talks should go on endlessly. You must set your deadlines as your time and effort are precious. If the deal is eating up a lot of your time, try changing the mediator, manager, or the deal itself. At last, if it still does not work out then, it might be time to call it quite. 

Final Thoughts on Negotiation

Negotiations are a part of daily business life. They can happen internally between an employee and their boss or externally between the two businesses. To be a perfect negotiator, you must know what you and your counterpart expect from the deal. Ask them open-ended questions to figure out what they want from your business and how far they are willing to go for the deal. Also, it would help if you spent ample time researching their vulnerabilities. Use the bogey technique to play safe and keep your deadlines intact. You must know the last date until which you are willing to negotiate. By using these techniques, you will always have the upper hand. 


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5 Tips for Coaching Your Employees to Improve Performance


Coaching encourages and enables a new way of thinking and supports the application of newly acquired knowledge through concrete actions. With its specific approach, this enables much faster achievement of desired goals and results, as well as faster and easier realization of lasting positive changes in behavior. In today’s demanding environment, whether professional or private, expectations are high, and coaching supports us to fulfill them faster and easier. In business teams, coaching employees to improve performance is an opportunity for all to enhance their potential and achieve goals in a desirable manner. With that in mind and a series of research activities behind us, we bring five best pieces of advice all employers will find useful when considering how to improve employee performance.

Five Tips for Coaching Your Employees to Increase Their Performance


Make an Efficient Performance Improvement Plan

The challenge is to create an efficient strategy to increase productivity. In this regard, your coaching plan for employees to improve their performance should cover these key aspects:

  • Goal – Companies need to precisely establish the employee’s level of production. As a consequence, they will identify what to expect and are more inclined to face the performance objectives challenge.
  • Action Plan – Successful businesses have a clear-cut set of measures with a precise roadmap. The performance problem will be solved after specifying the actions, means, and include individual ideas of each operator. Annual performance reviews will also do a great job.
  • Checkpoints – Companies should set dates for reviewing an employee’s advancement and recognize where something can increase. A smart move would be to include writing research paper as an extra measure for performance coaching.
  • How to scale – It is impossible to check how successful your approach is without adequate analysis. Therefore, companies must make their remarks when coaching requires so and to receive personal feedback from subordinates. Feedback is particularly important when administering a company remotely and goes beyond the traditional performance management approach. Also, year-end performance appraisals should be proposed by a coach whenever possible.

Motivate Them with an Opportunity to Advance


When their job is always reduced to the same job or when the job is at one point, it starts to suffocate the employee engagement and work performance. The same job, the same position, without any indication or chance for advancement can demotivate even the most ambitious team members.

But you can turn it around and coach! If you offer them a possibility to advance, your coworkers will be motivated to try harder and be more productive. Here’s a simple tip – instead of hiring someone new, just promote an employee who is already in the company. This will raise the motivation and productivity of all workers in your company.

However, promotion does not always mean a raise and a new position. Promotion can also be in the form of a training, a course, or by boosting resources with a good coach. Motivate an employee by offering him/her a chance to develop skills and enrich knowledge. And as a result, they will be much more enthusiastic about working for you.

Express More Confidence when Coaching

Some workers naturally have higher self-confidence than others, and leaders need to be conscious of this. Regardless of when leaders include employees in the company’s prospect, decision-making methods, and coaching strategy, they nearly invariably boost their trust.

Of course, if the employee does not deliver optimal outcomes, you will have to notify them. Nor does it indicate that a manager should underestimate the role of employee feedback and benefactions. Studies show that nearly 98% of workers achieve more meticulously when they feel assured. This is another area where adequate coaching can step up.

Help Them to Step Out of Their Comfort Zone by Coaching

The goal here is not to exhaust and demotivate anyone. The goal of this technique is to get out of their comfort zone in order to show additional qualities that they did not show due to nervousness, fear.

Here we also have types of workers who “sneak in” after a while and do not have any passion for progress as when they were just hired. People need to be motivated to further learn and grow. Coaches should inspire them to combine work and education, among other methods. Also, you need to always be ready to help and provide an answer to employee’s questions. Organize a meeting or coaching conversations and share any experience they can see valuable.

Additional Methods for Effective Employee Performance

Before concluding the performance coaching advices, we think that improved performance can be also based on the following aspects:

  • Create a culture of feedback: A manager needs to create a perception based on the team’s feedback. Moreover, open-ended discussion inspires all employees to emit their voices and rise in the workplace.
  • Build emotional intelligence: Successful managers have a high degree of self-awareness, which leads to greater emotional aptitude. When you have developed emotional intelligence, you can better understand employees far more.
  • Get to know individual strengths and weaknesses: Everyone has strengths and weaknesses, and the same goes for company managers. Acknowledging depths and frailties empowers leaders to apply the best coaching strategies to their employees.

Conclusion on Coaching

Coaching is a relatively new area in whose importance is recognized by more and more companies. The effects achieved through a good coaching process prove that individuals and managers opt for coaching because the methods and techniques are quickly applicable. The world’s leading companies, such as Microsoft and Ikea, have a developed and organizational coaching culture that drives their success. With that in mind, new businesses are also advised to take part in this process, just like an already running organization that wants to build up.


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10 Ways COVID Has Impacted Risk Management for Companies


Looking back on the past two years, there’s no doubt business leaders probably would have done a few things differently at every stage of the pandemic. The reality of the COVID-19 virus is that — from an economic perspective and otherwise — nobody saw it coming. That means we didn’t have processes in place for how to handle its impact on any aspect of business. But hindsight is 20-20, so to speak, and we’ve all learned a whole lot from this devastating virus.

Since the pandemic began, the economy has taken a significant hit. According to research from The Brookings Institution, there was a sharp decline in consumer spending because of the virus, and small business revenue dropped 20 percent. At the same time, companies faced huge workforce shortages, and the number of people not working quadrupled. All these changes led to one major conclusion for economic analysts — predictions are nice and all, but everything can change in the blink of an eye. Here are some ways strategic planning and risk management strategies have changed due to the pandemic.


Ten Ways COVID Has Impacted Risk Management for Companies


Employee Health Is a Bigger Risk Factor Than Ever Due to COVID

There’s no denying the fact that COVID has affected the entire production chain from the bottom up. Whereas out-of-date risk management strategies focused on factors such as the global economy or operations, they now center more around people. And you don’t need an economics degree to understand why. With workers home sick, production gets delayed or stops altogether. That means worker health and safety is one of the most important aspects of mitigating risk. Now, as leaders sink millions into the many rapid COVID tests for sale and encourage workers to get vaccinated, ways to prevent this risk are coming into clear focus. Some things you can do to make your risk management and strategic planning more people-centric include:

  • Testing Workers Regularly –Make sure your operation is protected by investing in regular on-site or at home COVID testing. The AccessBio CareStart™ COVID-19 Antigen Test is a popular pick for employers because it offers fast, efficient results. This is critical to in-person operations.
  • Offering ReprisalFree Sick Days – Remember that, in this economy, sick employees are a greater threat to your business than being short-staffed. You simply cannot risk one worker getting the entire team sick, so you need to re-evaluate your sick policy. The Center for Disease Control and Prevention (CDC) explicitly states that companies should “develop policies that encourage employees to stay home without fear of reprisals.”
  • Staying Stocked on PPE – Your business could be held liable if it doesn’t do what it needs to do to keep workers safe from catching COVID. Make sure to never run out of your stock of hand sanitizer, face masks, gloves and other personal protective equipment (PPE) to help prevent the virus from spreading throughout your facility or office.
  • Implementing a Public Health Board – Ultimately, decisions regarding health and safety need to come from leadership, not individual managers or even directors. Some companies have begun implementing medical advisory or public health boards to help make key decisions with regards to a company’s health policies.

Remote Work Can Mitigate Risk of COVID


The second most important thing companies learned during the massive COVID impact? Remote work is no longer an option. Companies that can conduct work virtually must be set up to do so or they risk disruptions in service, supply and, ultimately, profit. In practice, this means that we can no longer lag in adapting the latest technologies, and we must stay ready for virtual work across as many departments as possible. Here are some things that companies are doing to account for this shift in thinking:

  • Phasing Out Hard Copies – Virtual storage is the way of the future, and companies must adapt enterprise-level cloud solutions in order to prevent disruptions that could lead to losses. Businesses should now have reliable web-based storage and apps to facilitate work from anywhere.
  • Investing in Cybersecurity – With individuals getting work done from everywhere, the security risk is heightened. And this is a massive consideration for those looking to mitigate risk since the average cost of a data breach is nearly $4 million. COVID has spurred many smart leaders to prioritize ways to secure data when workers are dispersed. They have also begun updating boards and C-suites with leaders who take cybersecurity seriously.
  • Keeping Remote Workers Productive – By doing simple things like setting up workers with high-quality hardware and sending each employee a work-from-home kit, leadership can avoid disruptions in service. Encouraging your team to have an efficient, comfortable home workspace is critical.

The Supply Chain Is Vulnerable

The breaks within the supply chain during COVID account for a big portion of profits lost, and companies are left scrambling. Disruptions in transport, logistics, manufacturing and beyond caused supply chains to slow or halt altogether, which has made global business uniquely challenging. A shifted focus on supply chain risk management will be the way of the future to help prevent massive losses in profits as well as shutdowns.

  • Identifying Alternate Sources of Supply –Relying on a single supplier is not the best move in a pandemic-vulnerable economy. Keeping some alternate sources of supplies in your back pocket can help mitigate risk.
  • Investing More in Visibility – One of the biggest supply chain issues to affect businesses during the COVID-19 pandemic was a lack of visibility. Understanding the importance of inbound materials visibility and improving communication with suppliers can help companies lower risk in the future.
  • Keeping the Supply Chain Agile – Production scheduling, suppliers and other strategies should always be seen as agile entities that can and should change as supply and demand fluctuates. We can expect to see many more companies investing in agile approaches to keep their organizations hyper-responsive to changes in the supply chain and market.

Agility Is the Bottom Line when dealing with COVID


Though these changes vary widely in terms of purpose and implementation, they all share one thing in common — they hinge upon adaptability. Today’s strategic planning and risk management processes must focus on the ability to make smooth, responsive adjustments as needed. That way, companies won’t face so much risk if they’re ill-prepared for an unforeseen disruption as influential as COVID.


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7 Tips To Make A Web App


For any business, small, medium, or large, a web app is the most effective way of interacting with potential clients and customers.

However, not all web apps are the same. If your web application does not appeal to the users, they are not likely to continue using it.

In fact, 38% of users stop using website applications if the layout does not appeal to them.

Everyone loves a web app which comes with a nice interface design and is functional — be it the business owner or the user. On the other hand, very few know how to make a functional app. We are not talking about the coding complexities here, rather their approach towards developing the app.

If you already have an app idea in mind, this guide will be really handy for you. We have put together seven tips that will make the web development process easier than you imagined. 

7 Tips to make a web app


Before we delve into the tips, let’s be clear that this is not a coding manual. We will discuss the seven most important factors that app developers often miss out on or fail to understand.

The goal is to make the web app as user-friendly as possible without cutting down on important functionalities.

There is also a marketing component to any website application. If your domain is already saturated, you need to break the mold and do something new.

So without wasting time, let’s dive into the seven tips to make a web app. 

1. Do a market research

When it comes to the fundamentals, a web app is a product that you are trying to sell. If many people find your application helpful, it will be a success. On the contrary, even technically perfect web apps will be a failure if people do not find much value in them. So before you start developing your application, research its market potential.

When you are doing market research, take into account what needs and demands are on the rise. Then think of ways to meet these demands through a web app. If you can identify a scarcity and capitalize on it, you will soon have a product that everyone wants.

Another important element of market research is finding ways to promote your web app. Here again, you will have to identify a particular problem and the demographics of the people who want a solution to it. Once you have identified who these people are, you can target your promotions at this group. Promoting your app is crucial since people need to know about it first to start using it.

2. Analyze competition

While competition analysis can be a part of market research, it has some distinct elements that deserve separate mention.

When you are analyzing competition, you also have a chance of noting what they are doing right. At the same time, you can also figure out their flaws and work on them.

Your competitors will greatly influence how you design and develop your app. You will need to find an edge-something that is lacking in your competitors. If you are offering the same product as everyone else, people would rather prefer the one they are familiar with. When launching a new web app, you have to ensure that it is unique and not a carbon copy of other web apps.

However, you must not overdo it in attempting to break out of the mold. If you end up making something so unique that people are intimated to use it, your application will be a failure. 

3. Design your web app with a purpose

The first thing about your web app that people will notice is its design. If you get all the design elements right, half the race is won.

With respect to web app development, design is a vast subject that deserves detailed study. It is not possible to sum up everything about it in a few words and you would need skills and expertise to get it right.

Do not overdo useful elements in your web app. For example, tabs are an extremely useful feature for easy navigation. However, if you use too many tabs your application will look more cluttered than anything else.

You must also label everything correctly. Keep in mind that people of varied competency levels will use your application. If you label things correctly, anyone from a child to an aged person can use your app. You would not want to assume any level of competency from the user. Provide all necessary guidelines in the design itself to make it easy for everyone.

Do not compromise on the design of your web app to save cost or time. In the long run, you’ll lose more than what you gain.

4. Pay attention to texts

The words you use in your web app user interface will make a world of difference. Steer clear from using any tech jargon that a layman won’t understand. How you structure the words and sentences also have a great impact which we often overlook.

Writing copies for a web app is not easy, considering that it has to be both short yet explanatory. If you clutter your web app with too much text, it will become visually unpleasant. The challenge is to communicate as much information as you can using as few words as possible.

Text in a web app has to have a universal appeal. Using internet slang or informal words is usually not a good idea. However, if you can be quirky while maintaining a degree of universal appeal, it can work wonders. 

5. Have a standardized process

There are multiple web app building architectures out there, and using too many of them will cause major problems. The first problem will show up when a new developer joins your team or an old one leaves. If each of them has expertise in different architectures, maintaining your app will become a hassle.

Maintaining a web app is more crucial than launching it. If you are using different architectures, the next developer would have problems with repairing and troubleshooting. 

For example, if you are using both TypeScript and JavaScript, you might encounter problems with issues like JavaScript email validation. Maintaining a standardized structure will make the development process faster and easier. You have to choose a web development architecture based on your goals and needs. The most important thing is to stick to your choice of architecture. 

6. Prioritize security on your web app

When people are using your web app, you are dealing with user information. For web apps with payment gateways, user information is even more sensitive. Ensuring security is mandatory for any web app. If you do not prioritize security, a cyber attack on your web app can ruin your reputation.

You can ensure top-notch security by having a trained team of developers. These developers have to work in tandem to make sure there are no threats or vulnerabilities. It is an intensive task and demands specialized skills.

A viable alternative is to outsource the work to a cybersecurity firm. These firms have competent teams working round the clock to keep your website secure. 

While it may seem like an unnecessary investment, it is indeed the most important investment for the long-term success and growth of your web apps. 

7. Encourage users to leave feedback and work on them


Creating a web app is a continuous process. It does not stop once the application is up and running. Apart from routine maintenance, it is also important to take user experience into account.

Always keep a feedback option in all your web applications. Make the feedback option easy to use and simple. If you want people to fill out a survey, many will ignore it. Instead, choose something less time-consuming and easy to do.

Getting feedback is the first step. You also need to take this feedback into account when you make changes to your web app. 

Remember that your users determine the success or failure of your application. Respect their opinion and try to incorporate as much as feasible.

Make a conscious effort to persuade users to leave feedback. Remember that only negative feedback will give you room for growth. When you get any negative feedback, assess it from every perspective to see what can be done.

Receiving feedback and working on it also makes your web app future-proof. You need to keep up with both changing technology and human needs. If you are using outdated technology or design, people would no longer find your application engaging. 

Constant feedback tells you what people want and what are the prevailing trends. It is crucial to pay close attention to every single feedback you get. 


As you can understand by now, creating a web app is not easy. You need skills in every domain, be it technology, marketing, or customer interaction. 

We get a good web app only when all these elements work together. Pay equal attention to every point, and your web app will be on its path to success.

 Author bio

Atreyee Chowdhury works full-time as a Content Manager with a Fortune 1 retail giant. 

Do you want to engage your target audience with informative and engaging content? You can reach her at [email protected] for any content writing/copywriting requirements. She is passionate about writing and helped many businesses achieve their content marketing goals with her compelling content. She loves to read, travel, and experiment with different cuisines in her free time.   


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